Category: LinkedIn

  • Are You Using the Dumbest AI Model Without Realizing It?

    Chances are, you’re accidentally using dumb AI. Spoiler: if you’re not actively making model choices in the AI tools you use, you’re probably inadvertently using dumb AI models. Broadly, there are two classes of large language models – reasoning and non-reasoning. Reasoning models are models like GPT-5-Thinking and Gemini 2.5 Pro and Claude Sonnet 4.5…

    Continue reading →

  • AI Won’t Show Your Business If You Hide Your Pricing—Here’s Why

    This is a gentle reminder to everyone who has a commercial website without pricing on it. When someone asks ChatGPT/Gemini/AI the following: “Hey ChatGPT, I’m looking to hire a new PR agency. I’m specifically looking to get in with influencers, Substacks, and local press/trade press. Of these, Substacks are my highest priority so the agency…

    Continue reading →

  • How AI Supercharges Creativity Instead of Killing It

    “AI is destroying creativity.” Then it was never there to begin with. Truly creative people NEED to create. They need to make things. They have ideas that are burning inside to get out. AI doesn’t suppress that. If anything, AI enables that. When I look at my work and play over the last 2 years,…

    Continue reading →

  • How to Win in the AI Age: Mastering the Art of Asking Brilliant Questions

    One of the top skills in an AI-forward world? Asking good questions. Not too long ago, Rebecca Bultsma introduced me to what looked like an interesting piece of software that did near real-time transcription using the microphone on your Mac and transcribing it right into the text box where you’re typing it. That looked super…

    Continue reading →

  • Why Your AI Strategy Is Failing and How to Fix It

    Almost every AI course is the same, conceptually. Here’s how to prompt. Here’s how to set up this or that. Here’s how to do this thing. These are the cooking equivalents of how to use a blender. How to cook a dish. How to write a menu item. They’re good. They’re important. They’re foundation skills.…

    Continue reading →

  • Why 95% of People Calling the MIT AI Study a Failure Are Completely Wrong About Enterprise AI

    Hot take: 95% of people reading the MIT AI study and claiming AI is a failure either know nothing about AI, didn’t read the study, or know nothing about enterprise business. Let’s talk about why. First, the study said that in the study period, only 5% of task-specific embedded GenAI projects emerged from pilot. Let’s…

    Continue reading →

  • Vibe Coding: How to Avoid Over-Engineering and Build Smarter, Not Harder

    In the world of vibe coding, one of the things to be on the lookout for is over-engineering. Remember that generative AI is trained on patterns from its training data. And that training data can be anything from some kid’s MIT Scratch project all the way up to enterprise grade software. And enterprise grade software…

    Continue reading →

  • You Ask, I Answer: Automating Content For LinkedIn?

    Summary In today's episode, I examine how to use generative AI for LinkedIn automation without sacrificing quality or reputation. Here's what this means for you. You can build smart automation that provides value instead of triggering algorithmic penalties. You'll also learn these concepts: the distinction between deterministic and probabilistic tasks, the dangers of generating content…

    Continue reading →

  • Your Digital Ghost: How AI Could Recreate Your Work After You Leave—And What You Can Do About It

    Let’s talk about your digital ghost. In the age before generative AI, when you left a company, the company usually just archived all your stuff, removed your name from the blog, and you were never spoken of again. Perhaps a few long-timers fondly remembered you or kept in touch on LinkedIn, but once you were…

    Continue reading →

  • How Generative AI Is Making Recruiters More Valuable Than Ever

    An interesting side consequence of generative AI in recruiting and hiring is that recruiters, agencies, and partners (Disclosure: I’m an advisor to GlobalPros.ai, an AI-assisted hiring platform) are more relevant than ever. I used to be a technical recruiter. I lasted 6 months, because it’s a punishing job, always looking for new job orders to…

    Continue reading →