by Christopher S Penn | Apr 7, 2023 | Awakening, Leadership
In a recent episode, Rene asks an important non-marketing question about representation. Christopher Penn explains that representation is about ensuring that diverse groups of people are given a spotlight, particularly in industries like entertainment. The importance...
by Christopher S Penn | Mar 8, 2023 | Leadership, Marketing, Thought Leadership
Jerry asks, “What makes for really good thought leadership?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: https://traffic.libsyn.com/secure/cspenn/yaia-great-thought-leadership.mp3 Download the MP3 audio here. Got a...
by Christopher S Penn | Feb 24, 2023 | Leadership, Business, Marketing
In this episode, Christopher Penn discusses the best ways to gauge how well you are serving your clients. He suggests asking for feedback through routine surveys and Net Promoter Score questions to understand client satisfaction. Additionally, monitoring activity...
by Christopher S Penn | Oct 5, 2022 | Mind Readings, Careers, Leadership, Management, Marketing
In this piece, let’s talk about quiet quitting and its opposite, ambition. What is quiet quitting? What is ambition? Quiet quitting is a trend that is described as people doing only the minimum required in their jobs. It is about setting boundaries and saying...
by Christopher S Penn | Sep 15, 2022 | agencies, Leadership, Marketing
Bonnie asks, “what does a CMO want to see from their Agency in 2022?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: https://traffic.libsyn.com/secure/cspenn/yaia-cmo-agencies.mp3 Download the MP3 audio here. Got a question...
by Christopher S Penn | Jun 18, 2022 | Almost Timely, Leadership, Newsletter
Almost Timely News, 19-June-2022: Thought Leadership, Jargon, Professional Certifications (6/19) :: View in Browser Happy Father’s Day to all who fulfill that role in life. Take my new Google Analytics 4 for Marketers Course » Watch This Newsletter On YouTube...