Category: Finance
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Almost Timely News, August 4, 2024: 🗞️ The ROI of AI
Almost Timely News: 🗞️ The ROI of AI (2024-08-04) :: View in Browser 👉 Register for my upcoming free webinar, Generative AI for Hospitality! Content Authenticity Statement 100% of this week’s newsletter was generated by me, the human. I wish I could have written the opening piece with AI, but I needed to think it…
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You Ask, I Answer: Why Is Banking So Unstable?
In this YouTube video, Christopher Penn explores the question of why the banking system is such a mess. He explains that banking has always tried to find ways to be profitable and that the money is made through investing rather than purely being a depository institution. However, this leads to a commingling of two things…
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You Ask, I Answer: Small Business Recovery Advice?
Michelle asks, “If you could give one piece of advice to small businesses as they prepare for the recovery, what would it be?” This is more of an economics question than a marketing one. In the Great Recession, the single most important thing for any business was cash flow. Positive cash flow meant you stayed…
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You Ask, I Answer: How Analytics Indicates When To Change Tactics?
Jennifer asks, “How do I know, based on my analytics, when it’s time to change tactics?” For questions like this, we look outside of marketing to a discipline that is supremely well-practiced in changing tactics as soon as indicators go sour: financial trading. There are hundreds, if not thousands, of techniques for quickly spotting trends…
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You Ask, I Answer: Success for Finance Professionals in an AI World
Ashley asks, “Assuming everyone adopts AI what will separate finance professionals that are the most successful from everyone else? What will they do differently?” We review the core promises of AI, what AI is and isn’t good at, and what AI is bad at today with a focus on finance professionals. This is how to…