Summary In today's episode, I sit down with crisis communications expert Ginny Dietrich to break down how organizations prepare for and respond to reputational and operational emergencies. Here's what this means for you. You learn to treat crisis planning as an insurance policy that removes emotion and panic from high-stakes moments, saving massive costs when…
In today’s episode, I tackle the question of how to staff up your agency to take advantage of open source AI. I explain that leveraging these new technologies requires a cross-functional team, not just one specialist. From IT infrastructure to project management and requirements gathering, many key roles are needed to implement generative AI successfully.…
Summary In today's episode, I break down who an agency needs to bring open source large language models and generative AI into production. Here's what this means for you. You discover that this isn't a single hire but a coordinated team spanning IT, DevOps, project management, and development, so you avoid costly missteps. You'll also…
Almost Timely News: AI and the Rise of the Ideapreneur (2023-09-24) :: View in Browser 👉 📕 Get my new book, The Woefully Incomplete Book of Generative AI, absolutely free of financial cost 📕 👉 Watch the newest version of my talk, the Marketing Singularity, recorded live at MAICON 2023! 📺 Content Authenticity Statement 95%…
Summary In today's episode, I walk through setting up and using Google Business Profile, from initial validation through advanced features for local search visibility. Here's what this means for you. You gain a practical grasp of a foundational local SEO tool that drives real foot traffic and shapes how customers first encounter your business. You'll…
In today’s episode, Amy asks why open source AI models like LLaMa 2 matter. I explain how they allow independence from big tech platforms, custom tuning, and control over data privacy. Open source lets you run models on your own terms rather than relying on third parties. Tune in for a breakdown of the benefits…
In today’s episode, Anne asks how I see the power of large language models having the most utility. I explain what agent networks are and how they allow multiple AI models to work together. This coordination unlocks capabilities beyond any single model, like integrating search engines and workflows. Tune in for examples of agent networks…
In today’s episode, Paul asks how prepared organizations are for generative AI and its impact. I explain why most companies are still early in adoption and not ready for the transformation ahead. There’s an urgency to understand AI’s effects, but many lack the baseline knowledge needed. Tune in to hear my full thoughts on where…
Summary In today's episode, I break down in plain language why open source AI models like Llama 2 are such a big deal. Here's what this means for you. You gain independence from big tech providers, slash your AI costs, and keep your sensitive data on your own infrastructure. You'll also learn these concepts: how…
