Christopher S. Penn – Marketing AI Keynote Speaker

Category: New media

  • What’s the Difference Between Social Media and New Media?

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    Christopher S Penn

    To describe media, marketers and communicators have used multiple, mixed-up terms. Here are just a few ways we’ve described the media landscape in recent years: Old media Mass media Traditional media New media Digital media Social media Social networking Citizen journalism Of these, the differences between old media, new media, and social media are probably

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  • Vision, Mission, Strategy, Tactics, and Execution

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    Christopher S Penn

    Pick five of the most loaded words in business, and I would argue those five words are vision, mission, strategy, tactics, and execution. Everyone seems to have different definitions; often, those definitions are easily mixed up. Why is it important to understand these terms? When we clearly understand the meanings of vision, mission, strategy, tactics,

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  • How to clean up audio from iPhone video interviews

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    Christopher S Penn

    My friend and colleague Mark W. Schaefer shot a fun video with me at Blogworld NYC talking a bit more about influence. However (and no fault of his own), the iPhone he shot it on did a great job with the video and a lousy job with the audio. That’s the nature of the iPhone,

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  • How to distill content curation for real impact

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    Christopher S Penn

    How do you cope with the flood of information that swamps your inbox, blog reader, and mobile device every day? How do you find and isolate all the good stuff, separate the wheat from the chaff, and use the information you’re receiving to actually move the needle? The same way that you get the good

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  • You can share too much

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    Christopher S Penn

    There’s an old adage that one death is a tragedy but a million deaths is a statistic. One masterpiece on the wall is a study, but a wall full of masterpieces is expensive wallpaper. One diamond is a beauty, but a table full of diamonds obscures the brightness of any one. We lose the ability

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  • #the5 for the week ending November 12, 2010

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    Christopher S Penn

    [the5intro] #the5: @julien tells you why every business is a machine: https://bit.ly/crZeu6 #the5: @mashable: For Employees, Facebook Counts as Free Speech https://bit.ly/au02Gc #the5: @matthewebel tells America to stop waiting on Obama and fix your own damn economy: https://bit.ly/azQxXW #the5: @mitchjoel on becoming a better speaker: https://bit.ly/9h34mj #the5: @revenews: 10 Reasons SEO Didn’t Work For You

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  • Back issues: personal newsletter, August/September 2010

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    Christopher S Penn

    I just realized I never got around to posting the relevant content from the back issues of my personal newsletter, so over the next couple of days, we’ll get everyone caught up. Some of the stuff won’t make it here because it’s woefully out of date (like events) so it’ll just be the pieces that

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  • Back issues: personal newsletter, July 2010

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    Christopher S Penn

    I just realized I never got around to posting the relevant content from the back issues of my personal newsletter, so over the next couple of days, we’ll get everyone caught up. Some of the stuff won’t make it here because it’s woefully out of date (like events) so it’ll just be the pieces that

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  • Back issues: personal newsletter, June 2010

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    Christopher S Penn

    I just realized I never got around to posting the relevant content from the back issues of my personal newsletter, so over the next couple of days, we’ll get everyone caught up. Some of the stuff won’t make it here because it’s woefully out of date (like events) so it’ll just be the pieces that

    Continue reading →

  • Back issues: personal newsletter, May 2010

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    Christopher S Penn

    I just realized I never got around to posting the relevant content from the back issues of my personal newsletter, so over the next couple of days, we’ll get everyone caught up. Some of the stuff won’t make it here because it’s woefully out of date (like events) so it’ll just be the pieces that

    Continue reading →