Win With AI: How to Create an AI Strategy
As part of IBM’s Win With AI Summit, we’re answering some of the most common questions about AI. Today, we tackle the most fundamental: how do we create an AI strategy? Watch the video to learn the three-part process and what you’ll need to succeed...#WinWithAI: How Data Preparation Must Change for AI
As part of my work with IBM in the Win With AI Summit, one topic I’ve been asked to address is what technologies will impact AI strategies and rollout. Register for the IBM Win With AI Summit in NYC here. When we look at the data science lifecycle, we see that a...You Ask, I Answer: Tackling Data Privacy and Regulation
Melissa asks, as part of the IBM #WinWithAI Summit: “How can enterprises be proactive about data privacy and regulation?” Want to know why we’re having conversations about data privacy and regulation? It’s because marketing has no governance. It’s the Wild West, with...#WinWithAI: The Foundation of AI is Great Data
In today’s episode, we review the 4 main challenges facing enterprises with data: Volume Veracity Variety Velocity AI is built on data; poor data leads to poor machine models, which leads to poor outcomes. What’s the solution? The Trust Insights 6C...#WinWithAI: The Journey to AI
As part of the upcoming IBM Win with AI Summit, I’m tackling some questions about how companies can make AI work for them. In today’s episode, we look at the journey to AI using the Trust Insights Enterprise AI Journey Framework: Data foundation...2018 Marketing Planning Framework
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