by Christopher S Penn | Aug 19, 2022 | Careers, Jobs, Marketing
Ali asks, “When should we use an external agency, and when should we use freelancers?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: https://traffic.libsyn.com/secure/cspenn/yaia-agency-or-freelancer.mp3 Download the MP3...
by Christopher S Penn | Jul 25, 2022 | Careers, Business, Jobs, Marketing
Brandon asks, “We’re really struggling trying to find qualified candidates for our open positions. We’re paying competitively, but we can’t find anyone to fit the role. What do you suggest?” Can’t see anything? Watch it on YouTube...
by Christopher S Penn | Jul 13, 2022 | analytics, Careers, Jobs, Marketing, You Ask I Answer
Susan asks, “How do I improve my odds of success in getting hired as a marketing analyst?” Watch, listen, or read to find out my answer. Can’t see anything? Watch it on YouTube here. Listen to the audio here:...
by Christopher S Penn | Feb 18, 2022 | Mind Readings, Business, Careers, Jobs, Marketing
I was helping a friend with some job searches this week on LinkedIn and the number of “entry level” jobs requiring 1-3 years of experience and a skills list as long as my arm was obscene. Those are not entry level jobs. Why do companies do this? They want...
by Christopher S Penn | Jun 8, 2020 | Careers, Data Science, Jobs, Marketing, Marketing Data Science
Jessica asks, “what should be the interview questions when hiring a good data scientist?” The answer to this question depends heavily on how fluent you are in the language of data science, in order to sniff out unqualified candidates. Focus a lot on...
by Christopher S Penn | May 29, 2020 | Careers, Jobs, Marketing
Lily asks, “I will be interviewing summer interns for our marketing department this week and I feel stumped on engaging, productive questions to ask. My usual angle of focusing on past professional experience(s) may not really apply! Any go-to questions you...