You Ask, I Answer: Stopping Misuse of AI?
Jesse asks, “How can we stop bad actors from using AI for malicious means, from deepfakes to surveillance to hijacking political systems?” The short answer is you can’t. AI isn’t a mystical, monolithic technology in a black box. AI is a...Why Is Diversity Important?
For people who don’t think about it often, when they do consider why diversity and inclusion are important, they often struggle for a practical answer. As a society, culture, and system of laws, we have mandated diversity’s legal and social importance, but...TechSmith SnagIt 2020 New Features for Marketers
In this product review, I look at two new features in TechSmith SnagIt 2020 that marketers and content creators will find very handy: templates for images and video from images. If you’re a content creator, you’ll get a lot of value out of both features...You Ask, I Answer: When To Start Charging?
Brittany asks, “At what point do you stop doing work for someone and how do you tell them, sorry… love to, but I charge for that?!?!” This is a question that every consultant has had to answer at some point in their careers. There are some bad actors...You Ask, I Answer: AI-Enabled Parenting Tools?
Donna asks, “Super curious to hear your thoughts on tools like AI-enabled baby monitors and other AI-enabled parenting tools. What do you think?” The challenge of tools like AI-powered anything are twofold: what happens to the production data? And how was...AI for Marketers Book
In this all-new, completely-rewritten 2nd Edition of AI for Marketers, learn:
- What AI is and isn't
- 5 practical applications of AI in marketing
- Key questions to ask of any vendor claims about AI
- How to prepare your company and your career for AI
