You Ask, I Answer: What’s Not On My LinkedIn Profile?
Ashley and the LinkedIn team ask, “What’s one thing not on your LinkedIn profile that you want people to know about you?” Of course, there are tons of non-work related things like my love of cooking, my inability to sing, etc. but the reason for that is...You Ask, I Answer: Defining Career Moments
Ashley and the LinkedIn team ask, “What is one of the most defining moments in your career and how has it shaped you as a marketer?” What a fun question. August 24, 2011 is a date that sticks out in my mind as a day that set me on my path today. Watch the...LinkedIn Power Tip: 5 Daily Hellos
LinkedIn’s algorithm focuses heavily on engagement. We want our posts to be seen by our networks; however, getting seen means being engaged. Here’s a simple, powerful tactic you should add to your daily social media tasks to boost your visibility in the...You Ask, I Answer: Ways to Optimize for Social Media Algorithms
Judi asks, “Why am I not seeing the content of people who matter most to me on LinkedIn?” We know from an interview with LinkedIn’s chief data scientist that the algorithm is doing both a combination of tradeoff analytics and boosting (which in itself is amazingly...You Ask, I Answer: Training Social Media Algorithms
Carl asks, “LinkedIn seems like it’s full of spam and junk. Are you getting any value out of it?” I listened to this terrific episode of This Week in Machine Learning with Sam Charrington and Dr. Romer Rosales, lead data scientist and AI expert at...AI for Marketers Book
In this all-new, completely-rewritten Third Edition of AI for Marketers, learn:
- What AI is and isn't
- 5 practical applications of AI in marketing
- Key questions to ask of any vendor claims about AI
- How to prepare your company and your career for AI
