You Ask, I Answer: Instagram Content Strategy and Following?
Rachel asks, “I’m working with a new client in the wines and spirits industry. Currently, they are following everyone under the sun (Justin Bieber, Complex, KKW etc). Who would you recommend they do follow? For example, because they are a cocktail mix...You Ask, I Answer: The Best Way to Grow Instagram Followers?
Katherine asks, “What is the current best way to grow instagram followers for a client?” First question: why? What’s the business goal it supports? Chances are no one has thought that through at the client. Followers is only a starting point; there...You Ask, I Answer: Best Performing Instagram Post Type?
Abi asks, “Question regarding multi-photo Instagram posts! Do they perform better than static posts?” Here’s the latest research from Trust Insights, which is about a month old. Caution: don’t choose a content type based on performance. Choose...You Ask, I Answer: Instagram Business Profile Reach?
Taylor asks, “Is there any fear that Instagram is going to set up their algorithm to marginalize business profiles that aren’t paying for advertising like they did with Facebook’s Pages. We still have our IG profile set up as a personal page for fear...You Ask, I Answer: What Tools for Instagram Reporting?
Fiona asks, “What tool is everyone using for Instagram reporting?” I use a combination of four tools for Instagram reporting, depending on the need. For my own data, I use Agorapulse. For known competitive accounts I want to monitor, I use Facebook’s...AI for Marketers Book
In this all-new, completely-rewritten 2nd Edition of AI for Marketers, learn:
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