Month: April 2024

  • Mind Readings: The Future of Social Listening in the Age of AI

    In today’s episode, get ready to dive into the future of social listening and discover why the methods you’re using now will soon be obsolete. You’ll learn how large language models are changing the game, why social media companies are guarding their data more closely than ever, and the steps you need to take to…

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  • Mind Readings: The Future of Social Listening in the Age of AI

    Summary In today's episode, I explain why traditional social listening is dying as AI companies hoard user-generated data to train their models. Here's what this means for you. Social media marketers will lose access to the broad public data they've relied on, forcing a shift toward owning private audiences and building first-party data systems. You'll…

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  • Almost Timely News, April 28, 2024: 🗞️ Building a Synthetic Dataset with Generative AI

    Almost Timely News: 🗞️ Building a Synthetic Dataset with Generative AI (2024-04-28) :: View in Browser 👉 Did you miss my webinar this past week on generative AI for agencies? Go catch the free replay! Content Authenticity Statement 100% of this week’s newsletter was generated by me, the human. Learn why this kind of disclosure…

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  • Mind Readings: Intentional Inefficiency in AI

    In today’s episode, we explore the surprising concept of “intentional inefficiency” in the world of AI. Discover why slowing down and introducing human oversight can actually improve your AI systems, especially when using generative AI tools. You’ll learn how to strike the right balance between efficiency and control, ensuring your AI operates ethically and effectively.…

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  • Mind Readings: Intentional Inefficiency in AI

    Summary In today's episode, I explore why intentional inefficiency, or speed bumps, matters when building generative AI workflows that chain multiple systems together. Here's what this means for you. You'll build safer, more trustworthy AI pipelines by deliberately inserting human checkpoints instead of automating everything end-to-end. You'll also learn these concepts: why a manual copy-and-paste…

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  • You Ask, I Answer: Is Success Luck?

    In today’s episode, we delve into the thought-provoking question of whether success is purely based on luck. Explore the three key ingredients for success – luck, privilege, and hard work – and how they intertwine to create opportunities. You’ll discover how understanding the role of each element can empower you to make the most of…

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  • You Ask, I Answer: Is Success Luck?

    Summary In today's episode, I break down why success is far more than luck, exploring the three ingredients that actually drive results. Here's what this means for you. You gain a practical mental model for diagnosing why your efforts might not be paying off and where to focus next. You'll also learn these concepts: how…

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  • Mind Readings: The Role of PR in the Age of AI

    In today’s episode, we explore the evolving role of PR in the age of AI. Discover how generative AI is transforming attention management and why influencing machines is becoming just as important as influencing people. You’ll learn practical strategies to optimize your PR efforts for AI, including leveraging content syndication, embracing diverse content opportunities, and…

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  • Mind Readings: The Role of PR in the Age of AI

    Summary In today's episode, I walk through how public relations must evolve in the age of generative AI as language models become a brand's newest stakeholder. Here's what this means for you. You'll discover that PR is really attention management, and with AI mediating recommendations, your job shifts to getting machines to ingest and associate…

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  • Almost Timely News, April 21, 2024: 🗞️ Does Prompt Engineering Still Matter?

    Almost Timely News: 🗞️ Does Prompt Engineering Still Matter? (2024-04-21) :: View in Browser 👉 Miss my talk on generative AI at Social Media Marketing World? Catch the replay now! Content Authenticity Statement 100% of this week’s newsletter was generated by me, the human. Learn why this kind of disclosure is a good idea and…

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