You Ask, I Answer: Succeeding Online Without a Personal Brand?
Alexandra asks, "In your opinion, is it possible to become an expert and succeed online without personal branding?" Of course. A personal brand is nothing more than a brand. Can a company have a runaway product without itself becoming a well-known brand? Of course....You Ask, I Answer: Building a Personal Brand in 2020?
Misha asks, "Do you think it's easier or harder to build a strong personal brand now than 10 years ago?" It's different but the principles are still the same. On social media, mainstream social media now requires ad spend whereas 10 years ago it didn't, but tons of...You Ask, I Answer: Personal Analytics and Quantified Self?
Mark asks, "For a business professional, what are the personal measurements we should be using to improve our 'game' and remain relevant? Does anybody out there have metrics on yourself?" This is an important question; the answers will depend on how self-aware you...You Ask, I Answer: Overcoming Similarly Named Brands in SEO?
Natasha asks, "I found out that SERP for your name is shared with a namesake, an actor. I wonder, what would you recommend to someone in a similar situation, but who doesn't have online presence of your magnitude, and just starts working on a personal brand and sees...You Ask, I Answer: Personal Branding in 2019
Bruno asks, "What is your main advice to someone getting started on building a reputation and working on personal branding in 2019?" Search is back on top of the pile when it comes to people finding us and driving traffic. Watch the video and take these 5 steps to...AI for Marketers Book
In this all-new, completely-rewritten 2nd Edition of AI for Marketers, learn:
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