One of the biggest problems with design, especially web design, is that we have a nearly impossible task of trying to use words to describe design. For example, if I say light blue, what color comes to mind? Is it the light blue of an early morning sky? The light blue of a flower? The…
I’m amused by how often the term organic is used in marketing. Organic campaigns, organic link building, organic traffic growth. You’d think the eco/green movement moonlighted in marketing the way we overuse the word organic. Here’s some food for thought – organic if you like. The difference between organic marketing and paid marketing is the…
Ever wonder what’s really hot, what’s really selling, where you can make some significant profits? Here’s a screenshot of the Auction House from World of Warcraft. Look at all the gold and shiny things you could sell. What should you sell? Where should you focus your attention? If you followed the herd mentality, you’d put…
There is sacredness in tears. They are not the mark of weakness, but of power. They speak more eloquently than ten thousand tongues. They are messengers of overwhelming grief, of deep contrition and of unspeakable love. – Washington Irving The deeper that sorrow carves into your being the more joy you can contain. Is not…
I’m very excited to see how fast PodCamp Boston 4 is growing, particularly under new leadership as someone takes PodCamp Boston in new directions this year as lead organizer. One of the most interesting aspects of PCB4 is the refocus on shared community knowledge through Questions. How many times have you been to a conference…
Backing up your WordPress blog takes less than 60 seconds and will save you hours of heartache later if something goes wrong. Back up frequently, at least once every few posts so that you don’t lose them or the comments your readers have left. Start by installing the free BackWPUp plugin from the WordPress codex.…
They’re considered relics of antiquity now, but once upon a time, corporate sponsored cookbooks were all the rage. In my grandmother’s kitchen cabinets, you could find the Betty Crocker cookbook series, Good Housekeeping’s set, Kraft’s set, you name it. Dozens and dozens of cookbooks, some famous in their own right. Each of the cookbooks had…
Take a look at these three charts. Bloomberg’s commodities index of indices: Commodities, or commodity futures, are investments in the future value of things like rice, gold, oil, cattle, and other tangible goods. Baltic Dry Index: The Baltic Dry Index is an index of costs to ship things on cargo ships. As BDI goes up,…
Thousands of followers on Twitter. Klout Score of 99.99999. Blog/PR/Twitter/Facebook/etc. Grader ranks you in the top X on the network of your choice. All of these sound familiar, right? All of these sound wonderful, showcase your social media expertise, innovation, thought leadership, cutting edge, leading, luminary status. Fine and good. How much power do you…
It’s no secret that the newest crop of mobile devices like the Amazon Kindle, Apple iPad and iPhone 4, Nook, etc. make for great eBook readers. What the makers of these devices don’t tell you is that they can make insanely great newsstands, magazine stands, and blog eBook readers as well. Let’s look at how…
