Category: Blogging

  • You Ask, I Answer: Should I Use ChatGPT for Blogging?

    Summary In today's episode, I discuss the validity of using ChatGPT for blog writing in an era of evolving SEO. Here's what this means for you. You will learn how to prioritize genuine human value over algorithmic manipulation to ensure your content remains relevant. You'll also learn these concepts: how Google's AI-powered web guide reshapes…

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  • Almost Timely News: 🗞️ 4 Reasons Why Generative AI Prompts Fail (2024-11-24)

    Almost Timely News: 🗞️ 4 Reasons Why Generative AI Prompts Fail (2024-11-24) :: View in Browser The Big Plug ✅ Download my newly revised Unofficial Guide to the LinkedIn Algorithm, just updated with new information from LinkedIn Engineering! Content Authenticity Statement 95% of this week’s newsletter was generated by me, the human. You’ll see an…

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  • You Ask, I Answer: How Not To Use Generative AI In Healthcare?

    In today’s episode, I share critical dos and don’ts for using AI in healthcare. You’ll learn why models shouldn’t operate unsupervised, and how to maintain data privacy. I’ll explain the risks of third-party systems, and why local models may be best. You’ll benefit from understanding disclosure needs, and the “money or your life” concept from…

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  • You Ask, I Answer: Experimenting with Generative AI?

    In today’s episode, you’ll learn why I think experimenting with local AI models can benefit you. I’ll explain how using open weights models locally allows you to maintain data privacy and save on costs. You’ll discover why censorship in foundation models damages performance, and how an adversarial model approach lets you constrain outputs while preserving…

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  • Mind Readings: Generative AI For Marketers Course

    In today’s episode, I introduce my new generative AI course designed to equip you with strategic and tactical skills. You’ll learn AI concepts and prompts, mitigate risks, sell AI internally, and prepare your career. With exercises and templates, you’ll gain hands-on experience to become an AI leader. I believe this course provides unmatched value –…

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  • You Ask, I Answer: Generative AI Time Savings?

    In today’s episode, I reveal major time savings from AI. You’ll learn the “3x rule” for automation and how to build a task list. I explain approaches to eliminate repetitive work – from writing code to summarization. You’ll benefit from higher quality outputs while skipping manual effort. Join me for actionable tips to leverage models…

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  • You Ask, I Answer: Favorite Uses of Generative AI Workflow?

    In today’s episode, I reveal my favorite AI use case: coding. You’ll learn how models struggle to create but excel at interpreting. By treating them as smart interns and having them build custom tools, you’ll boost productivity exponentially. I explain why their statistical reasoning causes mistakes, and how supervision helps. Join me for actionable tips…

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  • You Ask, I Answer: ChatGPT Negatively Affecting SEO?

    Summary In today's episode, I explore whether using ChatGPT to write blog content hurts SEO and share practical advice on prompt engineering. Here's what this means for you. You'll discover that ChatGPT is just a tool, and learning to prompt it well saves you time and produces better content without harming your search rankings. You'll…

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  • Mind Readings: Build DEI into AI From The Start

    In today’s episode, I delve into the intricacies of integrating diversity, equity, and inclusion (DEI) initiatives into Artificial Intelligence (AI) models. It’s a complex and intriguing discussion, and I shed light on some key questions: Should we train our models from scratch or leave them ‘raw’? What does it mean to incorporate DEI principles from…

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  • You Ask, I Answer: Measuring Lifetime Value of Content?

    Summary In today's episode, I break down how to measure the lifetime value of your blog content using Google Analytics and other tools. Here's what this means for you. You gain a clear framework for deciding which pages deserve more promotion, optimization, and ad spend so your content investments actually pay off. You'll also learn…

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