Almost Timely News: 🗞️ Better Vocabulary for Better AI Results (2025-11-30) :: View in Browser The Big Plug 🚨 Watch my latest keynote, How to Successfully Apply AI in Financial Aid, from MASFAA 2025. Content Authenticity Statement 95% of this week’s newsletter was generated by me, the human. You will see 3 AI rendered images
“You can reconstruct any prompt according to a new paper!” There’s a strain of panic currently on Threads right now about a new paper that talks about how researchers were able to precisely reconstruct a prompt based on how an AI model behaved. Panic time has ensued by a bunch of people who either have
Today’s was a special day for me and for the Trust Insights team. After literally years of discussion and ideation, today is our first event, the Generative AI for B2B Marketers workshop in London. We sold out weeks ago – 25 people for a full day workshop to teach AI. Why here and now? The
What blocks AI progress? Over the last two days at the Marketing AI Conference (MAICON), I’ve had the pleasure of sitting down with colleagues and peers to hear how they’re using AI. The most common blocker to AI progress at an individual level? Vocabulary. AI – generative AI, and large language models in particular –
Right problem, wrong solution. This is one of the most manipulative tricks we have at our disposal today, and you see it everywhere – in sales techniques (the Challenger Sales ‘reframe’), in politics, in media. It’s a brain hijack, and it’s one you have to be super careful of because it’s so effective. Here’s how
Kimi K2 Instruct. Deepseek. Alibaba Qwen. Three of the world’s best AI model families. Financed and supported in part by the People’s Republic of China. World class coding and tool handling. I read the new paper from Anthropic about Chinese hackers supposedly using Claude Code to try breaking into different systems. The paper is very
Almost Timely News: 🗞️ 3 Phases of Optimizing for AI (2025-11-23) :: View in Browser The Big Plug 🚨 Watch my latest keynote, How to Successfully Apply AI in Financial Aid, from MASFAA 2025. Content Authenticity Statement 100% of this week’s newsletter was generated by me, the human. You will see ChatGPT answers to a
All automation sets the price for a commodity. In a recent discussion about whether or not AI-driven content will consume content marketing with Joe Pulizzi, Brian Piper, and others, I pointed out one thing: all automation sets the price for a commodity, what the market is willing to pay. Let’s look back to agriculture. Automation
Here’s how I use AI for health-related stuff. BIG HONKING DISCLAIMER: AI is not your doctor, and neither am I. The only person you should accept medical advice from is a qualified human healthcare provider who is knowledgeable about your specific situation. I am unqualified to give health advice. Health is something everyone has varying
