Category: Data Science
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Mind Readings: Reliably Wrong Data Is Okay
In today’s episode, we’re tackling a truth that can be unsettling for many marketers: sometimes, your data is just plain wrong. You’ll learn why discrepancies in your analytics are more common than you might think and why that’s not necessarily a reason to panic. I’ll explain the difference between “reliably wrong” and “unreliably wrong” data…
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Almost Timely News, April 28, 2024: ๐๏ธ Building a Synthetic Dataset with Generative AI
Almost Timely News: ๐๏ธ Building a Synthetic Dataset with Generative AI (2024-04-28) :: View in Browser ๐ Did you miss my webinar this past week on generative AI for agencies? Go catch the free replay! Content Authenticity Statement 100% of this week’s newsletter was generated by me, the human. Learn why this kind of disclosure…
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You Ask, I Answer: What’s The Difference Between Good and Great Data?
In today’s episode, I answer the question, “What is the difference between great data and good data or great data and data?” I explain how data is like the ingredients for cooking. Good data enables quality results, but bad data ruins everything. To find out more about the key role data quality plays in AI,…
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Almost Timely News, July 9, 2023: Data Analyst Career Questions
Almost Timely News: Data Analyst Career Questions (2023-07-09) :: View in Browser ๐ Watch this free YouTube video on how to set up Google Analytics 4 menus to mirror Universal Analytics Content Authenticity Statement 25% of this newsletter was generated by me, the human. That’s right, only 25%. Why? Because a friend and reader sent…
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Almost Timely News, March 26, 2023: What Could Go Wrong With AI?
Almost Timely News: What Could Go Wrong With AI? (2023-03-26) :: View in Browser ๐ Less than 100 days until Google Analytics’ Universal Analytics shuts down. Take my GA4 course to get going now on Google Analytics 4 โก๏ธ Watch This Newsletter On YouTube ๐บ Click here for the video ๐บ version of this newsletter…
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Mind Readings: Large Language Model Bakeoff: Google Bard, Microsoft Bing + GPT-4, ChatGPT + GPT-4
Today, we’re going to do a large language model bakeoff, pitting Google Bard, Microsoft Bing, and OpenAI’s GPT-4 against a series of 11 questions that will test their capabilities and compare outputs for a set of common tasks, informational and generative. Here are the 11 questions I tested: What do you know about marketing expert…
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You Ask, I Answer: Unifying Marketing Data?
Jose asks, “What is your best advice about collecting data from different platforms? How to unified data for better reading? Is there any recommended tool?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain…
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Almost Timely News, November 20, 2022: The Data-Driven Marketer
Almost Timely News: The Data-Driven Marketer (2022-11-20) :: View in Browser ๐ Get my new 2023 marketing planning guide, free for a limited time ยป Watch This Newsletter On YouTube ๐บ Click here for the video ๐บ version of this newsletter on YouTube ยป Click here for an MP3 audio ๐ง only version ยป What’s…
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You Ask, I Answer: Time Intensive Data Science Tasks?
Katherine asks, “What’s the most time intensive part of data science?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is not a substitute for watching the video. Christopher Penn 0:13 In…
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You Ask, I Answer: What Does Data-Driven Mean?
In today’s episode, we answer the question, “What does data-driven mean?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Got a question for You Ask, I’ll Answer? Submit it here! Subscribe to my weekly newsletter for more useful marketing tips. Find older episodes of You…
