by Christopher S Penn | Jan 27, 2023 | Almost Timely, LinkedIn, Marketing
Watch this message on YouTube 📺 » Hi. It’s kind of rough out there with new headlines every day announcing tens of thousands of layoffs. To help a little, I put together a new edition of the Trust Insights Power Up Your LinkedIn course, totally for free. 👉...
by Christopher S Penn | Aug 25, 2022 | Mind Readings, Awakening, LinkedIn, Marketing
Lots of posts about what’s appropriate in the workplace/on LinkedIn/etc. What’s appropriate? The answer varies wildly, is always contextual, and generally revolves around not causing harm. Can’t see anything? Watch it on YouTube here. Listen to the...
by Christopher S Penn | Mar 28, 2022 | Marketing, Email Marketing, LinkedIn, Strategy
Heidi asks, “I wonder why you’re offering your newsletter via LinkedIn. Based on past conversations, I thought that you created unique content for your newsletters and didn’t publish it elsewhere to get people to subscribe to it and to be able to use it...
by Christopher S Penn | Feb 15, 2022 | analytics, LinkedIn, Marketing, Marketing Technology
Amoussou asks, “At what point in a content creator’s life should they use third party analytics apps for LinkedIn?” Can’t see anything? Watch it on YouTube here. Listen to the audio here:...
by Christopher S Penn | Aug 31, 2021 | Marketing, LinkedIn, Marketing Technology, Social media
I’ve stopped curating content on LinkedIn. Why? After all, isn’t it a best practice to share thought leadership content and provide stuff that’s interesting to keep your audience engaged? It is. But not when you’re not around to engage with it....
by Christopher S Penn | Aug 4, 2020 | LinkedIn, Marketing, Marketing automation, Marketing Technology
Darlene asks, “I’m getting lots of connection request sales pitches on LinkedIn. Does this spray and pray technique actually work?” Yes and no. It works in the short term, but is deleterious in the long term. It’s a favorite tactic to be...