Why Do You Buy Ice?

Why would you buy ice cubes? And by ice, I don’t mean those fancy, clear ice cubes, just ordinary ice cubes. If we own a refrigerator with a freezer, making ice is practically free. Literally anyone can do it; it requires almost no skill whatsoever. Well, it...

How I Learned to Think About Gender

If you, like me, expressed confusion about the differences between gender identity, expression, attraction, etc. and were or are bewildered about all the different terminology, then you’re in the right place. I’ve sorted out a mental model for myself based...

Brand is the True Inbound Marketing

What is inbound marketing? The concept, pioneered by Hubspot 15 years ago, is defined by them as: “Inbound marketing is a business methodology that attracts customers by creating valuable content and experiences tailored to them. While outbound marketing...

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