by Christopher S Penn | Feb 21, 2017 | Enterprise, Marketing, Social media, Social networks, Strategy
Social media is nothing new. It’s been around for almost two decades. However, new practitioners are constantly entering field, and with every new marketing professional comes the risk of repeating the mistakes of the past. The old aphorism, “those who do not...
by Christopher S Penn | Feb 9, 2017 | analytics, Enterprise, Marketing, Marketing Technology, Social media, Social networks, Strategy
Social media is nothing new. It’s been around for almost two decades. However, new practitioners are constantly entering field, and with every new marketing professional comes the risk of repeating the mistakes of the past. The old aphorism, “those who do not...
by Christopher S Penn | Feb 7, 2017 | analytics, Enterprise, Marketing, Marketing automation, Marketing Technology, Metrics, Social media, Social networks, Strategy
Social media is nothing new. It’s been around for almost two decades. However, new practitioners are constantly entering field, and with every new marketing professional comes the risk of repeating the mistakes of the past. The old aphorism, “those who do not...
by Christopher S Penn | Feb 6, 2017 | Enterprise, Marketing, Social media, Social networks, Strategy
Social media is nothing new. It’s been around for almost two decades. However, new practitioners are constantly entering field, and with every new marketing professional comes the risk of repeating the mistakes of the past. The old aphorism, “those who do not...