No surprise, I’m going to PodCamp Boston 4. How could I not? I’ll be leading three discussions at PodCamp Boston 4, and I encourage you to drop in and say hi. 1. What’s now for what’s next? What are the things we should be doing now to prepare for what’s next? 2. Marketing Makeover Let’s…
Kate Carruthers tweeted: @cspenn time is all about perception anyway – we’re going nuts & getting cranky at microwaves because they are too slow, it’s madness There’s a particular state of mind that you can cultivate that can open a lot of doors and relax your mind, but our continued focus on instant – better,…
Of all of the work I’ve done at Edvisors over the years, Scholarship Search Secrets, a free eBook on using Google and other tools to find money for college, is one of my proudest accomplishments. No other single piece of work has changed as many lives for the better as this one eBook, and the…
Five basic tips for dominating local. If you’re a local business, local musician, local event planner, local anything, you need to try these methods. 1. Optimize your site or microsite for local. Buy a local domain name, like Boston Martial Arts. When people are searching for generics, they’ll Google for your locality and the generic…
I’m an avid gold-maker in World of Warcraft. Like real life, the amount of gold you have in the game is a direct measure of how much value you bring. If you quest like mad and rack up thousands of gold, you’ve got the skills and the time to complete lots of quests. That’s value.…
Resonance: Mechanical resonance is the tendency of a mechanical system to absorb more energy when the frequency of its oscillations matches the system’s natural frequency of vibration (its resonance frequency or resonant frequency) than it does at other frequencies. It may cause violent swaying motions and even catastrophic failure in improperly constructed structures including bridges,…
A tweet from Amber Naslund this morning reminded me of an interesting lesson. @ambercadabra: Ah, o’Hare on a Monday AM. So many friendly people. Ahem. @cspenn: Watch footfalls. It’s an easy way to pass time in crowds. What did this mean? Footfalls are, simply put, how people walk. Some people walk as if they’re gliding…
We hate salesmen trying to sell us stuff but we love going to street fairs with lines of merchants wanting to sell us stuff. Why? We hate high pressure sales but we love going to expos like the Big E where barkers shout out the highest pressure pitches you could possibly ever receive. Why? We…
The passion funnel is much less dirty than it sounds. For every discussion of monetization in new media, there’s an equal discussion about the amateur, the practitioner who does something for the pure love of it and not for money. However, amateurs can still take a great deal of knowledge from the professional world and…
The crash in Qazvin, Iran (July 15, 2009): Flight 93, Pennsylvania (September 11, 2001): Bear in mind the plane that crashed in Iran was a TU-154, roughly the same size as a Boeing 727 (slightly larger). 157ft long, MTOW 220,000 lbs. The Boeing 757 is is 155ft long, MTOW 255,000 lbs. Shouldn’t the Flight 93…
