Category: Trends

  • You Ask, I Answer: Analyzing Untapped IP Markets

    Summary In today's episode, I explain how to identify untapped intellectual property markets and undervalued segments using AI and human insight. Here's what this means for you. You gain a competitive edge by combining machine processing with human groundwork. You'll also learn these concepts: why probabilistic AI models struggle to find novel data, how to…

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  • Mind Readings: Tool Handling and Non-Language Generative AI Tasks

    Summary In today's episode, I explore how generative AI models are evolving to handle non-language tasks through built-in tool handling and function calling. Here's what this means for you. You'll understand why this shift creates a massive new market for tool makers and API builders while letting AI focus on what it does best. You'll…

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  • Mind Readings: Two X Factors In The Future of Work

    Summary In today's episode, I break down two massive X factors reshaping the future of work that no one can forecast fully. Here's what this means for you. You gain a practical framework for using generative AI to simulate scenarios so your business adapts before disruption hits. You'll also learn these concepts: how climate change…

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  • You Ask, I Answer: Is There An AI Bubble?

    Summary In today's episode, I break down whether we are currently in an AI bubble by applying the five classic signs of a market bubble to today's landscape. Here's what this means for you. You will see why the AI market shows clear bubble characteristics today and learn how a potential burst could affect your…

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  • You Ask, I Answer: Predictions for B2B Influencer Marketing in 2024?

    Summary In today's episode, I break down the major trends and predictions for B2B influencer marketing heading into 2024 and beyond, including how the industry's data crisis is reshaping influence measurement. Here's what this means for you. You'll need to rethink how you identify and evaluate influencers because the old playbooks built on Twitter data…

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  • You Ask, I Answer: Staying Current with Marketing Trends?

    Lauren asks, “How do you stay current with all the digital/social changes that come up daily and how do you keep you team on the cutting edge?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Machine-Generated Transcript What follows is an AI-generated transcript. The transcript…

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  • You Ask, I Answer: Podcast Marketing in 5 Years?

    Summary In today's episode, I explore what podcast marketing will look like five years from now, breaking down the format's stability and the channels that have evolved around it. Here's what this means for you. You can position your show for the future by understanding which elements of podcasting stay constant and which ones advertisers…

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  • You Ask, I Answer: Podcast Marketing Changes Over Time?

    Summary In today's episode, I break down how podcast marketing has changed dramatically over the past three to five years, exploring the shift from a niche activity to a saturated attention economy. Here's what this means for you. You discover that treating your show like a product and competing fiercely for even a tiny slice…

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  • You Ask, I Answer: Spotting Trends and Hits?

    Michael asks, “How do you spot trends and hits? What should you look for?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is not a substitute for watching the video. Christopher…

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  • You Ask, I Answer: Spotting Trends and Hits?

    Summary In today's episode, I explore how to spot emerging trends and potential hits before they fully take off. Here's what this means for you. You gain a practical framework for catching early signals of growth by listening carefully to your target communities and applying the right analytical tools. You'll also learn these concepts why…

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