Mind Readings: The Greatest Trick Politics Played
In today’s episode, I discuss how politics has played a trick on us by turning our political positions into our identities. This has led to a highly polarized society where people are less likely to listen to or even consider opposing viewpoints. I argue that...You Ask, I Answer: Why Representation Matters?
In a recent episode, Rene asks an important non-marketing question about representation. Christopher Penn explains that representation is about ensuring that diverse groups of people are given a spotlight, particularly in industries like entertainment. The importance...Mind Readings: Be Ruthlessly Efficient With Your Time
In today’s episode, we talked about being more efficient and ruthlessly efficient with your time. We discussed setting time boundaries and enforcing them, making use of small time slices throughout the day, and reducing the time spent on activities that...My Three Words for 2023
One of my favorite exercises that I’ve performed every year since he first introduced it is Chris Brogan’s Three Words. Rather than create resolutions which are difficult to keep, the three words exercise puts together three words that form your mantra for the coming...Mind Readings: Shipping Stuff to a Warzone
In this episode, I talked about how I sent a power bank to a friend in Kyiv, Ukraine, over the holidays. I used Nova Poshta to get the package to her and we used Amazon Deutschland as the ecommerce system. The point of this story is twofold: logistically, it is...AI for Marketers Book
In this all-new, completely-rewritten Third Edition of AI for Marketers, learn:
- What AI is and isn't
- 5 practical applications of AI in marketing
- Key questions to ask of any vendor claims about AI
- How to prepare your company and your career for AI
