Category: Future
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Almost Timely News, September 3, 2023: The Future of Work in the Age of AI
Almost Timely News: The Future of Work in the Age of AI (2023-09-03) :: View in Browser 👉 📕 Get my new book, The Woefully Incomplete Book of Generative AI, absolutely free of financial cost 📕 👉 Watch the newest version of my talk, the Marketing Singularity, recorded live at MAICON 2023! 📺 Content Authenticity…
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How Marketing Will Change In The Coming Years
Norbert asks, "How will marketing change in the coming years?" If I had a firm answer for that, we wouldn’t be having this conversation because I’d be retired after earning billions of dollars. That said, let’s take a look at what’s happening and see what we can discern. The digital world continues to take over…
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#FridayFeeling: 6 Principles Protecting Your Job from AI & Robots
In this episode, learn who’s most likely to lose their jobs to robots and AI, and what the six fundamental principles of great customer experience are. By embracing the six principles, you’ll be less likely to lose your job to a robot. Watch the video for details. Can’t see anything? Watch it on YouTube here.…
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The AI Future is Bright for Marketers
One of the most pressing concerns facing marketers is whether we’ll even have jobs in a few years as machine learning and artificial intelligence become more powerful. I spent the last week as IBM’s guest at their Vision 2017 conference and saw what some of the cutting edge technologies have to offer. Are we going…
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The Future of Account-Based Marketing is AI
The premise of account-based marketing (ABM) is that we marketers should only expend valuable, scarce resources like time and money on the most probable prospective customers. Why spend on people who won’t buy? Properly implemented, ABM delivers significantly higher ROI than more traditional marketing methods, but its successes have largely been confined to B2B marketing.…
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My Three Words for 2017
At the start of each year, I follow the exercise that my friend Chris Brogan first instituted over a decade ago, the tradition of writing down 3 words that guide our year. It’s something of a mantra, something of a phrase we used to remind ourselves what we are supposed to be focused on at…
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7 Snapshots of the Future Ahead
Let’s take a walk through the automation landscape and look at 7 different examples of technologies in use today to sense where the future is headed. McDonald’s Announces Kiosks. Facing rising human costs, McDonald’s reduces the need for front-line staff with kiosk-based ordering. Eatsa expands. In San Francisco, a city famed for an insanely high…
