by Christopher S Penn | Jan 24, 2023 | Marketing, Mind Readings, Strategy
In this episode, learn how to leverage momentum in marketing to hold the attention of your audience. Discover how to ladder up on attention and leverage it to reach a larger audience. But, be aware of the short news cycles and the concept of disposable content....
by Christopher S Penn | Jan 7, 2023 | Almost Timely, Email Marketing, Marketing, Strategy
Almost Timely News: Best Practices and Recipes (2023-01-08) :: View in Browser Get This 👉 Download the 12 Days of Data Book, a new eBook looking at the data that made 2022 » Watch This Newsletter On YouTube 📺 Click here for the video 📺 version of this newsletter on...
by Christopher S Penn | Dec 3, 2022 | Almost Timely, Marketing, Newsletter, Strategy
Almost Timely News: It Works If You Use It Correctly (2022-12-04) :: View in Browser 👉 Get my new 2023 marketing planning forecast, free for a limited time » Watch This Newsletter On YouTube 📺 Click here for the video 📺 version of this newsletter on YouTube » Click...
by Christopher S Penn | Nov 11, 2022 | Advertising, budgeting, Google Ads, Marketing, Marketing Technology, Strategy
Megan asks, “What is a good google ad budget? Is 1,000 / month too low for good results?” There is no one-size-fits-all answer to the question of how much you should spend on Google Ads, as it depends on factors such as the level of competition you are...
by Christopher S Penn | Nov 10, 2022 | Marketing, SEO, Strategy
Joao asks, “What should we do when you have a lot of backlinks but most of them are with low authority? Since they are lowering our authority should we remove them or leave them and keep trying to get new backlinks?” If you have a lot of low quality...
by Christopher S Penn | Nov 9, 2022 | agencies, Marketing, search engine optimization, SEO, Strategy
Luca asks, “I’ve been doing SEO for about 8 months now and I have a few clients that I service. My question is what avenues or skills (related to SEO, like web development) should I invest time in to increase my skill base and what could i potentially do...