Category: budgeting
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You Ask, I Answer: What’s a Good Google Ads Budget?
Megan asks, “What is a good google ad budget? Is 1,000 / month too low for good results?” There is no one-size-fits-all answer to the question of how much you should spend on Google Ads, as it depends on factors such as the level of competition you are facing, the targeting you are using, and…
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You Ask, I Answer: What’s the Right Marketing Budget?
Julie asks, “What’s the right marketing budget?” I hear this question a lot during this time of year, when marketers are facing new strategies, new plans, and of course, new budgets. The answer to this question is more complex than it sounds, and requires a fair amount of research at your firm. Asking this straight…
