Learning Data Science Techniques With IBM Watson Studio Modeler
When it comes to learning data science, one of the challenges we face is just how seemingly daunting the field is to learn. There are so many techniques, tactics, and strategies that it’s difficult to know where to start. Learning something new always begins...You Ask, I Answer: Multi-Objective Optimization for IBM Watson Studio AutoAI?
Arjuna asks, “Could you please suggest an approach to forecast multiple targets (e.g., is there a way to select multiple columns in AutoAI). In our use case, we need to develop time series forecasts for multiple products. If we correctly understood AutoAI, it...You Ask, I Answer: RFM Analysis for Small Business with Google Sheets and IBM Watson Studio
You Ask, I Answer: How to Create High-Performing Video Marketing
Dee asks, “How can I create videos people will watch and engage with?” One of the simplest tricks and hacks for high performing video marketing is to convert already high performing content to video. What tools would you use? Google Analytics data IBM...You Ask, I Answer: How to Set Google Analytics Goals for B2B2C
Josh asks, “I work at a company that doesn’t sell direct to customers. We sell to distributors who sell to big box stores who sell to the customer. How do I set up goals in Google Analytics?” Terrific question – and a challenging one. This is similar to setting...AI for Marketers Book
In this all-new, completely-rewritten 2nd Edition of AI for Marketers, learn:
- What AI is and isn't
- 5 practical applications of AI in marketing
- Key questions to ask of any vendor claims about AI
- How to prepare your company and your career for AI
