by Christopher S Penn | Jul 20, 2020 | Content, Content Marketing, Creative, Law, Marketing, Photography, Video
Leah asks, “What do you recommend for an affordable stock photos / stock footage site?” You get what you pay for doesn’t necessarily apply to stock photos, because sometimes you get a lawsuit and those are fairly expensive. What should you do? Roll...
by Christopher S Penn | Dec 13, 2017 | analytics, Instagram, Marketing, Metrics, Photography
Lots of folks are publishing a nice little montage of their best 9 Instagram photos using one of the many #Best9 apps available. I have two problems with these apps. First, it’s not clear what constitutes best 9 from a measurement perspective. Likes? Comments? A...
by Christopher S Penn | Aug 25, 2017 | Funny, Friday, Marketing Technology, Photography, Technology, Video
One of my newest toys – and it’s admittedly very much a toy – is an Anker Roav C1 dashcam. What’s a Dashcam? If you’re unfamiliar with the technology, dashcams are car-mounted video cameras that record everything, all the time. They typically mount via...
by Christopher S Penn | Nov 18, 2016 | Awakening, Business, Leadership, Ninjutsu, On ko chi shin, Photography, Strategy
What’s the difference between leadership vs. management? Imagine you’ve got a patch of woods that’s brambles, thorns, trees, and brush. You need to move yourself and your group through the woods safely and quickly. The Leader is the person in front,...
by Christopher S Penn | Jul 1, 2016 | Awakening, Photography
I take an inordinate amount of joy in reusing projects in new and different ways. Way back in the winter, I built parallel light arrays for an indoor greenhouse. Obviously at the height of summer, such a device isn’t necessary. So what can you do with a little indoor...
by Christopher S Penn | Mar 11, 2016 | Awakening, Photography
A professional headshot is essential when we have something to sell. We may be selling products and services as a marketer. We may be selling ideas as a manager or leader. We may be selling our services as a job candidate. Whatever we are selling, adding our image...