Month: August 2011

  • What Gaming Technology Can Do For Your Business

    If you think video games are all about slacking and not getting anything done, think again. If you think there’s nothing which your business can benefit from the gaming world, think again doubly so. Gaming today demands as much, if not more, of your tools and technologies as business does. Today, I want to highlight…

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  • You get what you sell for

    There’s an old, worn-out adage: you get what you pay for. The explicit lesson is that quality or quantity cost money, cost resources, and the more resources you expend, the more of whatever you’re buying you should get. There’s a flip side to this adage: you get what you sell for; that is, if you…

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  • What’s Your Thing?

    You need a thing. Do you have a thing? I’m not referring to juvenile humor, but rather talking about something you’re noted for doing, some regular, repeatable, reliable activity that other people value. What Kind of Thing? Here’s a few examples: I have this thing called #the5. Every day I post 5 links that caught…

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  • Getting your audio podcast into Facebook and Google+

    Over the weekend at PodCamp NH, I gave a presentation about marketing your podcast. One of the little tidbits in there was how to load your podcast to Facebook and Google+. The trick with both of these services is that they have in-content video players, but no audio players. There are obviously apps in Facebook’s…

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  • How to Market Your Podcast

    This is a mindmap of my presentation at a recent PodCamp on How to Market Your Podcast. If you’d like to download a high resolution, printable PDF, click here.

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  • The Rogue Salesman

    As of late, I’ve been playing a rogue in World of Warcraft (subtlety PvP for those who play), which is an interesting damage-dealing class. Rogues use stealth, hard-hitting attacks, and all sorts of counterattacks to make themselves highly effective against other players. One of the interesting things about the rogue class is that they spend…

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  • Set up your own link shortening service

    One of the obvious yet overlooked little things I do is have a simple link shortening service of my own, cspenn.com. I find having my own link shortener to be invaluable for four major reasons: 1. Easy to remember permanent shortlinks. Every day I start off with a welcome message. Instead of having to remember…

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  • Leading economic indicators

    Predicting the future is no easy task, especially in uncertain economic times. One of the ways economists, market watchers, and armchair pundits try to ascertain what’s happening and going to happen is by focusing on economic indicators. Economic indicators are metrics that are derived from a variety of data sources such as manufacturing firms, census…

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  • 4 Google Analytics Power Tips For Tracking Behavior

    Are you wondering how your prospective customers are behaving? Stop guessing, stop wondering, and start tracking! Google Analytics can provide some very interesting behavioral clues to prospect behaviors on your site if you’re willing to do a bit of coding to make it do more than just out of the box analytics. Here are four…

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  • Unsolicited Review: Cloudflare

    About a month ago, Bryce Moore mentioned that he had gotten some good site speed improvements from Cloudflare, and recommended it. Being one of the smartest people I know, I trusted his recommendation and blindly installed it on my web site. The results have been spectacular. First, Cloudflare is a caching service. I call it…

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