How do you come up with new ideas? Brand new ideas can be difficult to pull out of thin air, but there are plenty of ways to examine things that will bring out new combinations. For example, we’ve had flour, water, tomatoes, and cheese for centuries, but modern pizza is a relatively new invention (1899),
You have an addiction. It's an addiction no one really talks about, and in fact no one recognizes especially well. It's an addiction to easy. Easy, easy, easy. You want it. Easy solutions. Easy ideas. Easy software. Easy services. You demand it of your suppliers with catchy phrases like turnkey solution. You demand it of
If you're having trouble achieving some of your sales and marketing goals, it may be because you have too few steps in your process. "Too few steps? I'm already drowning in complexity!" you say. Allow me to explain. Think of sales and marketing like a staircase. If the leap between existing steps is too high,
