How many of you know what a neighborhood watch is? It’s an old school idea – neighbors keep an eye out in the neighborhood for suspicious activity and report it to the police. It’s especially effective when neighbors know each other and are happy to look out for each others’ interests. How many people know…
Fun With Journchat Last night I decided to give Journchat a spin, which is a Twitter-hosted discussion of journalism topics between PR folks and journalists. Question: As a journ, who should I follow on Twitter to ensure my newsroom is on top of breaking news? (quick one) #journchat Not a person, but topics. Try jargon…
Monetization and social media Get rich quick! Quit your day job! Money while you sleep! All claims made of social media and virtually every other new technology, idea, or movement since mankind first created money itself. Can you make money in social media? Should you make it an aim? To answer this question, we have…
Much has been made of 2009 being a year of frugality for marketing departments and social media becoming the new darling for budget constrained companies. That said, I want to throw a contrary viewpoint out there: social media marketing is not necessarily cheaper than other forms of marketing. What social media marketing achieves is a…
I’m very happy that Barack Obama won the presidency of the United States. Here’s what I wonder. His campaign amassed millions of emails and addresses. Just his campaign for announcing Senator Biden as his Vice President brought in millions of SMS numbers. His campaign brought out millions of supporters to canvas for him, to put…
I went to the polls yesterday with my mind set on who I would vote for (President-Elect Barack Obama) and a Nikon D40 with an SB600 speed flash. As I’ve mentioned before many times, perception is everything. Lugging around a DSLR with a speed flash and a long lens instantly creates the perception among many…
A Ninja Response to Chris Brogan’s Pirates I of course couldn’t let the pirates win out over at Chris Brogan’s blog, so without further ado, a followup commentary on the beauty of pirate ships: one shot. The ninja clans of old were fundamentally a mix of esoteric practitioners of mind sciences mixed with samurai who…
It has become depressingly apparent that no leadership, no guidance, no inspiration will be forthcoming from any of the traditional sources in our society. Our politicians are locked in partisan bickering with each other, fighting like junkyard dogs over scraps. Our financial leaders are in a tailspin. Our heroes are largely fictional now at best.…
