You Ask, I Answer: SEO Trends for 2020?
Shane asks, “Which SEO trend helped you dominate search results and generate more revenue?” Unsurprisingly, the advanced usage of machine learning and AI technologies have helped us grow significantly over the last couple of years. Content forecasting with...Content Marketing World 2019 Recap
A few core themes stuck out from this year’s Content Marketing World: – Social as we knew it is toast. Treat social as an ad channel. – Content without strategy is noise. No surprise there. – SEO has retaken center stage in importance to...You Ask, I Answer: Recommended SEO Tools?
Paul asks, “What is your favorite/most cost effective software for managing SEO? Keywords, tracking competitors, etc.” My personal preferred choice is AHREFS, because it’s got a rich featureset and because its data export is the most generous of all...You Ask, I Answer: Long Tail Keyword Search Volume?
Maris asks, “How do you assess how many monthly searches is enough? Some of the terms we want to rank for have really low search volume. But how many is too many and how many is ‘just right’?” This is a terrific question that can really help to...You Ask, I Answer: Overcoming Similarly Named Brands in SEO?
Natasha asks, “I found out that SERP for your name is shared with a namesake, an actor. I wonder, what would you recommend to someone in a similar situation, but who doesn’t have online presence of your magnitude, and just starts working on a personal...AI for Marketers Book
In this all-new, completely-rewritten 2nd Edition of AI for Marketers, learn:
- What AI is and isn't
- 5 practical applications of AI in marketing
- Key questions to ask of any vendor claims about AI
- How to prepare your company and your career for AI
