Watch Marketing Keynote Speaker Christopher Penn
Marketing Keynote Speaker
Audiences demand more of events every year, but one demand is timeless: speakers who deliver value they can try out as soon as they return home. Learn why event planners and audiences get incredible value year after year from my talks.
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Marketing expert Jay Baer says, “Of the 50 or so email newsletters I get weekly, my favorite is the one from Christopher Penn. I learn something EVERY time.” Each Sunday, you’ll receive the top 25 stories of the week in marketing, advertising, communications, tech, and economics, plus original thought starters. Subscribe today for free!
AI for Marketers Book
Few terms inspire more curiosity and fear than AI. In this all-new, completely-rewritten Second Edition of AI for Marketers: An Introduction and Primer, you'll learn what AI is and isn't, 5 practical applications of AI in marketing (with detailed examples and use cases), key questions you should be asking of any vendor that claims to have AI, and how to prepare your company and your career for an AI future. Get your copy now!
Recent Blog Posts
What Is Temporal Vectorization in SEO?
I'd like to introduce you to a concept I haven't seen anywhere else in the SEO world, something I've talked about a few times now on Marketing Over Coffee and the Trust Insights podcast: temporal vectorization. What Is Vectorization? First, a bit of background....
How Much Data Do You Need For Data Science and AI?
How much data do you need to effectively do data science and machine learning? The answer to this question depends on what it is you're trying to do. Are you doing a simple analysis, some exploration to see what you might learn? Are you trying to build a model - a...
