Podcasting has found new favor with the marketing world. Marketers are creating podcasts left and right, but are spending so much time on creating it that they forget to market it. This series is for you, so that people listen or watch your new creation. In today’s installment, let’s talk about measuring the success of…
Podcasting has found new favor with the marketing world. Marketers are creating podcasts left and right, but are spending so much time on creating it that they forget to market it. This series is for you, so that people listen or watch your new creation. Today, let’s switch over from the strategic perspective to the…
Podcasting is the new darling of the marketing world – a genre that’s been around for over a decade, but only now is getting serious attention. If you’re thinking about starting a podcast, this series is for you, on how to market your new podcast. In order to achieve your business goals, ultimately your podcast…
Podcasting is hot. The business world wants a piece of a huge and ever-growing audience. I’ve been podcasting for over 10 years, and it’s never gotten as much attention as it is today. In this series, we’re examining how to market your podcast. In order to achieve your business goals, ultimately your podcast has to…
Podcasting is hot. It’s the latest darling of marketers (again), owing to the dominance of mobile devices and the decline in quality of mainstream media. In this multi-part series, we’ll be learning how to market your podcast. If you’re thinking about starting a podcast, there are 3 major tasks ahead of you: Creating the podcast.…
Podcasting’s golden age wasn’t 2004 – 2007. Podcasting’s golden age isn’t even now. Podcasting’s golden age is yet to come. Above is the latest data from Edison Research’s study, The Infinite Dial. One third of Americans 12+ have listened to a podcast. One out of six listen monthly. One out of ten listen weekly. Getting…
In this week’s Marketing Over Coffee, hear about mobile website traffic averages, Facebook retargeting features, useless Kickstarters, and much more: Be sure to subscribe to the show and its newsletter!
In this episode of Marketing Over Coffee, check out Twitter retargeting, Skynet, and the telegraphing of moves ahead of time by major companies. As always, subscribe to the show to get it sooner!
On this week’s Marketing Over Coffee, hear what we have to say about Facebook Page reach, why you’re competing against the Pope, and much more: A link to the shownotes and links if you need it. Be sure to subscribe to the show and its newsletter!
In the most recent episode of Marketing Over Coffee, learn what we think of WhatsApp, the smartest Girl Scout in the world, ridiculous desks, and much more: Be sure to subscribe to the show and its newsletter!
