I was recently asked on Twitter about what podcasting analytics you should pay attention to. Let’s look at a handful to see what’s important. First, podcasting is a medium, just as social media is a medium, just as television is a medium, just as radio is a medium. That means that it fulfills the function…
In this week’s Marketing Over Coffee, we talk about podcasting ad servers, Edison Research’s Infinite Dial study, Facebook Local, and much more: Or subscribe to the show here.
In this week’s Marketing over Coffee, we discuss the Ford kerfuffle with a rogue agency, measuring PR, Blizzard’s Hearthstone game, mobile audiences, and so much more. Tune in now: As always, be sure to subscribe to the show if you want to receive it in your ears every week.
How To Junkweb, using trouble tickets, and more marketing advice, in this week’s Marketing Over Coffee:
In this week’s Marketing Over Coffee, we discuss all things Pinterest analytics, Google Reader getting killed off, and much more. Watch it here: Or subscribe to the show here.
Once upon a time, I did a talk on podcast audience building. We’ll have to go back to that well sometime soon, but in the meantime, Lon asked: @cspenn @chrisbrogan how about audience growth? I find discovery to be the biggest challenge in podcasting. Too many steps for listeners. — Lon Seidman (@lonseidman) February 6,…
Chris Brogan asked a while back how others do their podcasting, so I thought I’d share a few tips. Though it’s not apparent now on this website, I used to do a podcast back in the day called the Financial Aid Podcast, and managed to crank out 937 episodes before moving on to the pure…
See what you’re missing! You can subscribe to Marketing Over Coffee on our website. Enjoy the coffee!
To finish out the week, I’ve got a 4 minute video I did for this week’s Marketing Over Coffee episode on how to set up Google Analytics Advanced Traffic Segments for social media. If you want to see changes in individual networks over time, this is the way to go. If you’re not subscribed to…
This morning in place of the usual doughnut shop, John Wall and I did a Google+ hangout. It’s come a long way as a service and the ability to stream live on the air plus have it go to YouTube automatically makes it a wonderful content creation too with a minimum of editing. We obviously…
