We live in the age of the digital publisher. Not only do we live in the age of the digital publisher, but we live in the age where people are happily buying our digital content. Consider this mammoth news release from Pew Research: In a February 2012 survey, 21% of adults said they had read…
Creativity is an awful lot like gardening. To have the healthiest, most productive garden, you need to create appropriate conditions. The soil has to be the right acidity for what you want to grow. You need the right amounts of sunlight, water, nitrogen, phosphorus, potassium, appropriate drainage, etc. for maximum potential. However, you can create…
A few weeks ago, I made the declaration that I was going to change how I used Facebook. So far, it’s been an interesting experiment. Let’s see what’s changed and what’s working (and not working). 1. Changing pools. One of the biggest changes is that the content I post to Facebook which was formerly on…
This week in World of Warcraft, it’s the Easter-like holiday known as Noblegarden, where Azeroth celebrates fertility and the coming of the spring harvest. As part of the week-long holiday, Brightly Colored Eggs are scattered around a variety of villages. You compete with other players to find and collect as many eggs as possible. Here,…
Mitch Joel asked me yesterday to take a few moments and add to his “how do you blog” meme, so I thought I’d share what I do. Blogging for me occurs as part of a larger content creation and curation process. Here’s the rough outline. Idea Collection I use Evernote nearly religiously for collecting bits…
My friend, counsel, and trusted advisor Whitney Hoffman mentioned on Facebook this morning that she’s started the process of looking at colleges for her eldest, and that got me thinking: what would you actually look for in a college today? After all, especially at the 2 and 4 year degree level, the “brand” of the…
One of the handiest things that affiliate programs like Amazon do is summarize what people have been ordering – not just from the links you share, but from anything they buy on Amazon during that same shopping trip. As a result, you get a terrific list of what people are reading with your affiliate marketing…
I was at McDonald’s the other day, having lunch, and watched a fascinating exchange between a father and his son. The boy was probably 6 or 7, somewhere in that range. They were eating their meals, a Happy Meal and an adult sandwich, and they were just finishing up as I sat down. The father…
I was out and about yesterday, studiously avoiding all media for April Fool’s Day, and went over to the local botanical gardens for a bit. (aside: you did remember to mark all as read in your inbox and blog reader to avoid sharing yesterday’s jokes as actual news today, yes?) While out, I had a…
