You Ask, I Answer: Increasing the Chances of Being Hired with Certifications?
Harrison asks, “I was wondering if you would be able to spare some time to give me some helpful tips on ways I can increase my employability in finding a job as a graduate. I am currently on Uni break and have spent my free time acquiring a Google Ads...You Ask, I Answer: How Many Views in Google Analytics?
Kat asks, “How many views do you typically have set up in Google Analytics?” For clarity, a view is the smallest unit of an account in Google Analytics. The answer depends, unsurprisingly, on which view features you use. Unlike a property, which is a...You Ask, I Answer: B2C Webinar Marketing Tips?
Maria asks, “Trying to ramp up a new service offering via webinar — target audience is parents of high schoolers. We are trying to prove the concept out with a small monthly SEM budget (< $5k) and doing regularly scheduled, live webinars. Also will try FB...You Ask, I Answer: Growing Organic Traffic?
Laura asks, “Say you wanted to drive A LOT of traffic, organically, in a white hat way. what would you do first? where would you guest post or comarket or???” It really depends on your goals and the quality of the traffic you intend to drive. If you, for...You Ask, I Answer: Demonstrating Value to Coworkers
Shannon asks, “Do you have any tips on how to demonstrate your value to your coworkers?” Value is defined by what you do that helps others. Depending on who the others are dictates what you report on. If your others are customers, then it’s metrics...AI for Marketers Book
In this all-new, completely-rewritten 2nd Edition of AI for Marketers, learn:
- What AI is and isn't
- 5 practical applications of AI in marketing
- Key questions to ask of any vendor claims about AI
- How to prepare your company and your career for AI
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