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Christopher S Penn
Almost Timely News: What If You Can’t Afford AI, Google Analytics Tracking (8/1) Learn how to build better dashboards and reports in this free class » What’s On My Mind: What If You Can’t Afford AI? One of the most common questions whenever I present about the use of AI in marketing is, “What if…
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Christopher S Penn
As we close out the year that was anything but ordinary, I have a parting gift for you. At the start of every Almost Timely newsletter is a short piece, an essay if you will, of something that was on my mind that week as I was putting together the newsletter. I’ve sewn them all…
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Summary In today's episode, I address a listener's question about whether to keep sending monthly newsletters during a major shift in audience behavior. Here's what this means for you. You'll learn how to maintain your marketing cadence while shifting the focus toward genuinely helpful content that meets people where they are right now. You'll also…
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Summary In today's episode, I share the three email list growth strategies that helped me more than double my subscribers from 22,000 to 48,000 in a single year, moving well beyond basic website pop-ups. Here's what this means for you. You'll discover proven tactics that can dramatically accelerate your list growth regardless of your current…
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Summary In today's episode, I walk through the additional resources and communities available beyond the channel for marketing analytics enthusiasts. Here's what this means for you. You gain access to free newsletters, original research, and a peer community that helps you stay current with marketing analytics. You'll also learn these concepts: how the host's website…
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Summary In today's episode, I break down the five essential ingredients of a great email newsletter and why subscriber intent drives every design choice you make. Here's what this means for you. You walk away with a clear framework for crafting newsletters people actually remember subscribing to, blending education and entertainment in the right ratio…
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Christopher S Penn
A belated Happy New Year to you! I’ve had some technical difficulties recently while migrating to a new server. There’s also a possibility I cross-mixed databases, so if you’re receiving this newsletter and you don’t want to be, please click the unsubscribe link below. Food for Thought In this week’s Food for Thought, a few…
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Christopher S Penn
Happy New Year! Over the holidays, I moved servers to deal with a massive cost increase by my marketing automation provider; the trade-off is that I’ve had to spend more time on systems administration as a consequence. That’s why the newsletter is a day late. Food for Thought In this week’s Food for Thought, a…
