Almost Timely News, 26 December 2021: Annual Reviews, 12 Days of Data :: View in Browser Learn the fundamentals of marketing analytics in a brand new talk » What’s On My Mind: Annual Reviews Wherever you are, whatever your belief system, I hope that you have a chance to rest this holiday season, gather together…
Almost Timely News, 19 December 2021: Empathy Deficit, 12 Days of Data :: View in Browser Learn the fundamentals of marketing analytics in a brand new talk » What’s On My Mind: The Empathy Deficit What is empathy, and why do we care? The short, academic definition is: The term “empathy” is used to describe…
Almost Timely News, 12 December 2021: Content Reuse, 12 Days of Data :: View in Browser Learn the fundamentals of marketing analytics in a brand new talk » What’s On My Mind: Intelligent Content Reuse Want to know a useful, helpful trick for making the most of the end of the year (or any time…
Almost Timely News, 5 December 2021: Share of Memory, Auditing Google Analytics :: View in Browser Learn the fundamentals of marketing analytics in a brand new talk » What’s On My Mind: Share of Memory I finally got a chance to upgrade my work laptop after three years. At the time, my last laptop was…
Almost Timely News, 21 November 2021: The Widening AI Gap, 2022 Marketing Trends, SEO AMA :: View in Browser Learn the fundamentals of marketing analytics in a brand new talk » What’s On My Mind: What About the Gap? No, not the clothing store. The gap between the technological haves and have-nots. There are so…
Almost Timely News, 14 November 2021: Community Engagement, Mental Injury, Reflections :: View in Browser Learn the fundamentals of marketing analytics in a brand new talk » What’s On My Mind: Engaging Communities I sat in on a Twitch stream the other night, watching a team of friends playing Apex Legends. The game itself was…
Almost Timely News, 7 November 2021: Search Quality Rater Guidelines, Marketing Budgeting, Vision and Strategy :: View in Browser Please take this 1-question, 30 second survey about your 2022 marketing plans. Thank you! » What’s On My Mind: Google’s Updated Search Quality Rater Guidelines Last month, Google refreshed its Search Quality Rater Guidelines. What are…
Almost Timely News, 17 October 2021: Content Creation Hacks, Vanity Metrics, NFTs :: View in Browser Learn the difference between incrementality and attribution in Google Analytics (MP3 audio) » What’s On My Mind: My Favorite Content Creation Hack I’ll be a little sad when things do go back to “normal” when it comes to events,…
