Author: Christopher S Penn

  • Food for thought on Memorial Day

    Every gun that is made, every warship launched, every rocket fired signifies, in the final sense, a theft from those who hunger and are not fed, those who are cold and are not clothed. This world in arms is not spending money alone. It is spending the sweat of its laborers, the genius of its…

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  • Staycationing

    Just added a new article to the Financial Aid Podcast blog – how to staycation properly. In a time of record gas prices, record food prices, record airline prices, record everything, this article will hopefully inspire you to try something different and lighten both your spirits and the load on your wallet.

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  • Hope, advisement, and Melissa Rakes

    One of the highlights of this past EASFAA conference was not at the conference at all, but in the bar after the Monday sessions. I had the good fortune to sit down with Melissa Rakes, an Ed.D. student looking at how advisement works, and we got to talking about one of my favorite things –…

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  • Pimping the Financial Aid Podcast

    I’m happy to say that the Financial Aid Podcast just hit episode 800. Check out the episode – it’s 5 success stories powered by new media, ways in which new media has made a real difference.

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  • Ask, ask, ask

    I’ve been looking again at MySpace, as a recent blog post detailed. One of the things I’ve been looking at is the depth of engagement. Is a friend relationship enough to market on? What is the value of a MySpace friendship? Over the last five days, I’ve been sending out 200 messages a day or…

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  • The Power of Extreme Fatigue

    Last night the main sewer line at the house backed up around 10:30 PM, which necessitated a call to Roto Rooter. 4 1/2 hours and $354.73 later, the sewer line was clear (plumber: “Don’t use Charmin. It clogs up everything. I know people like soft toilet paper for their ass, but that’s an expensive habit.”)…

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  • Still can't ignore MySpace

    Lots of folks like to hate on MySpace. Sure, it has a web design that makes you cry sometimes. Sure, profiles can be ugly as sin and crash your browser. But guess what? In addition to 300 million+ profiles, 110 million+ active users, and new data portability initiatives, MySpace has a messaging system. You may…

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  • If you're new here…

    … be sure to check out the Quotes page. It’s a slowly growing compilation of things I learn, hear, read, etc. that resonate, little pieces of profound knowledge that help me. Profound knowledge, as defined by Anthony Robbins, is knowledge that is quickly and easily transmitted, but life-altering. Once you get it, you can never…

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  • Pimping the goods

    This week’s Marketing Over Coffee marketing podcast is available – the topic? Among other things, dealing with email blacklists, a subject I am all too familiar with. Also check out today’s Financial Aid Podcast 6 page easy guide (trust me, it’s mostly white space) to all the new legislation that President Bush signed into law…

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  • What is worth paying for?

    What is worth paying for? In the world of an information economy, information is effectively free. This, of course, has broad implications for anyone generating intellectual property, such as writers, musicians, and media makers. Effectively free means this: it is possible to mass produce and mass distribute information at near zero cost, laws and artificial…

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