Summary In today's episode, I sit down with marketing analyst Chris Penn to walk through the five songs plus a guilty pleasure that make up the fabric of his life. Here's what this means for you. You'll gain a powerful framework for using music as a psychological toolkit, rooted in Buddhist archetypes, to reset your…
Apple rolls out iOS 15 on September 20, 2021 with desktop updates coming later in the year. iOS 15 will introduce Mail Privacy Protection, and I detailed much of the basic operational changes in this blog post here. However, one of the key questions that keeps coming up is, “what should we do about measuring…
Amanda asks, “As a data scientist, you’re adept at collecting raw data, interpreting their meaning, and determining the resulting actions to take. What tips can you offer to help content creators and other analytics novices understand the meaning behind the metrics data they’ve collected?” Metrics are numbers. So, the real question is, what does each…
Summary In today's episode, I walk through Google Postmaster Tools and its seven key features that reveal what Gmail thinks of your email marketing. Here's what this means for you. You gain the ability to diagnose and fix deliverability problems before they blacklist your domain or tank your campaigns. You'll also learn these concepts: why…
I was cleaning up some backups the other day from one of my older computers and came across a series of short films distributed by the AtomFilms To Go podcast – way back in 2006. They were brilliant, pithy short films, a few minutes at most, produced for the first video iPods of the era.…
Summary In today's episode, I explore a satirical sketch where a frustrated partner calls tech support to upgrade her romantic companion like a household appliance. Here's what this means for you. You see how dark comedy exposes the absurdity of treating relationships as customizable products with feature lists. You'll also learn these concepts: how satire…
A few years ago, there was a big movement called Quantified Self, in which we would apply principles of analytics and data science to our lives with fitness trackers and other apps that would help quantify how we were living. For a variety of reasons – mainly overhead – that movement never really took off.…
