Almost Timely News: Hot Takes on AI Congressional Hearing (2023-05-21) :: View in Browser 👉 Watch my brand new keynote, The Marketing Singularity, all about how generative AI is the end of marketing as we know it » Content Authenticity Statement 100% of this newsletter was written by me, the human. When AI is used…
Summary In today's episode, I walk through a live bake-off comparing five social scheduling tools, including Sprout, Buffer, Agora Pulse, Hootsuite, and Sprinklr. Here's what this means for you. You'll discover why starting with user stories and requirements beats chasing popular tool names every time. You'll also learn these concepts: how to test for a…
Summary In today's episode, I break down how GPT and large language models will reshape sales roles by automating the language-heavy parts of the job. Here's what this means for you. You will save enormous time on administrative work and craft sharper, more personalized outreach that actually lands with each prospect. You'll also learn these…
Almost Timely News: The Dawn of Autonomous AI (2023-04-23) :: View in Browser 👉 Watch my brand new keynote, The Marketing Singularity, all about how generative AI is the end of marketing as we know it » Content Authenticity Statement 100% of this newsletter was written by me, the human, with no contribution from AI.…
Summary In today's episode, I walk through a hands-on bake-off of generative AI tools for podcast transcripts and image generation, testing three platforms in each category. Here's what this means for you. You get a clear framework for evaluating which AI tools deliver real value versus which ones still need heavy editing and graphic design…
Almost Timely News: Protecting Your AI Prompts (2023-04-16) :: View in Browser 👉 Watch my brand new keynote, The Marketing Singularity, all about how generative AI is the end of marketing as we know it » Content Authenticity Statement 100% of this newsletter was written by me, the human, with no contribution from AI. If…
Joanne asks, “What are the top data analytics you should be looking at to help with SEO performance?” In this video, Joanne wants to know what data analytics are important to measure for SEO performance. I believe there are five essential sets of numbers that tell the story of your SEO performance and can help…
Carl asks, “Are there risks associated with ChatGPT churning out misinformation, and how should marketers address that risk?” In this episode, I address the risks associated with ChatGPT and its potential to churn out misinformation. However, ChatGPT is just a tool, and like any tool, it depends on how it’s used. There are restrictions in…
Chiba asks, “How do you evaluate AI solutions with everything that’s happening? How do you know what’s real and what isn’t?” In this video, I address the issue of evaluating AI solutions in a crowded market, where it can be challenging to know what is real and what isn’t. The best way to approach this…
In this video, I discuss the bigger picture purpose of artificial intelligence. While AI can perform tactical use cases like writing and regression analysis, its primary role is to make us faster and better human beings by shortening the distance from idea to reality. Machines can generate mediocre ideas that serve as a starting point…
