Category: Business

  • New CMO First 97 Days, Part 4: Resource Immersion

    In this series, weโ€™ll examine the first 90 days from a variety of perspectives and provide lots of links to different resources for more in-depth looks at individual topics. Once we understand the overall business strategic landscape, the next major immersion is in the people of our organization. To best understand the people weโ€™ll be…

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  • New CMO First 97 Days, Part 2: Organizational Intelligence

    In this series, weโ€™ll examine the first 90 days from a variety of perspectives and provide lots of links to different resources for more in-depth looks at individual topics. New Hire Fundamentals The first week or so of your new role is straightforward stuff: orientation to the company, filling out reams of paperwork for human…

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  • Scale is not a choice for business survival

    Seth Godin asked recently, “Why scale?”, with his response implying that scaling may not be in the best interests of customers, that you may not choose to scale if you want to provide the best service to your customers. Seth is wrong that scale is a choice. Scale – growth – is not a choice…

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  • Striking similarity

    Jason Falls wrote a blog post recently about originality, plagiarism, and synthesis. If you haven’t read it, go read it first. Disclaimer: I am not a lawyer. If you need legal assistance, contact a real lawyer! The concern on the Internet isn’t about plagiarism per se. While it’s unethical, it’s not illegal in its own…

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  • Customer Review: Julien Smith’s Breather

    I’ve been watching Julien Smith’s new startup, Breather, with interest ever since it launched in June of 2013. If you’re unfamiliar with Breather, it’s basically rentable quiet space for business. Some people have called it room-sharing (similar to ridesharing) or other slightly clumsy comparisons. I had a chance to use the Flatiron 2 space in…

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  • Losing for the win

    Last night at the Boston Martial Arts Center I had an interesting experience while coaching one of the green belt students on some avoidance techniques. The drill was simple: I swung at the student with a foam-padded bopper and after avoiding a relatively slow swing, they had to hit a padded target. It’s a drill…

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  • What Warcraft teaches us about group vs. individual performance

    I finally got to and through the first wing of Throne of Thunder on my Worgen hunter recently, the newest raid in World of Warcraft. One of the most challenging parts of this particular set of raids is that the responsibility for the health of your character and her continued survival isn’t left solely to…

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  • Two challenging statements

    All of the details of the past slowly fade, washed away in the tides of time. Only the things that really stick with you remain on the beach; the rest, the ocean of time reclaims. Over the weekend, I was reflecting on my time in the email marketing industry and all of the people I…

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  • Essential technologies for small businesses

    My former Boston University graduate school professor Bala Iyer asks the interesting question: “Do you know of a good list of IT tools and technologies for small biz? Essential tools for a start-up. Thx.” If we go back to my graduate school days, there was a wild craze back then and for a few years…

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  • Mailbag: organizing the workday

    Justin Levy asked on Facebook: Also, as a follow up to your daily reading workflow post, I’m always interested in seeing how people organize their days and knowing you, it’s organized for optimal productivity. Great question. First and foremost, I make religious use of my calendar. I use Google Calendar as my central taskmaster hub,…

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