Podcasting – and audio in general – can be a bit arcane to folks who aren’t audio nerds. If you’ve been asked to be a guest on a podcast, here are some tips about the people, process, and technology of podcast interviews that will help make your guest appearance as successful as possible. People Before…
Last week, one of my employees said that they would prefer audio versions of content for their lengthy commute. That got me thinking – while I don’t have time to custom-record every blog post I write, I could easily generate audio versions of my blog using Watson. I’ve been experimenting with IBM’s Watson Developer Cloud,…
If you do any kind of audio work – podcasting, music, etc. – get yourself a pair of Johnny Headphones as fast as you can. Johnny Headphones are made by my good friend and podcasting co-host John Wall, and they’re absolutely incredible. Why? They’re a custom build that mixes some of the best studio monitoring…
One of the perennial questions I’ve gotten as a veteran podcaster is, “What is the best microphone for podcasting?”. There are three answers to this question. Answer 1: Like the best camera, the best microphone is the one you have with you when you want to record some audio. In the era of nearly ubiquitous…
On this week’s Marketing Over Coffee, hear what we have to say about Facebook Page reach, why you’re competing against the Pope, and much more: A link to the shownotes and links if you need it. Be sure to subscribe to the show and its newsletter!
I recently had the opportunity and privilege to guest teach at the UCLA Extension School with Karl Kasca and his new media marketing class. The subject was email marketing – what was the state of email marketing in 2014? How has the landscape changed? What still works, what doesn’t work, and what should marketers be…
In this week’s Marketing Over Coffee (recorded live in a coffee shop, a now-rare occasion!), you’ll get the goods on the NSA’s shopping catalog of hacks, an SD card-sized computer, and much more. Listen now: For more, subscribe to the show on iTunes, Stitcher for Android, or just our website.
On a recent episode of the always excellent Marketing Companion with Tom Webster and Mark Schaefer, they both ruminated about building interactivity into podcasts. The few remaining veteran podcasters from the old days have a few tricks up our sleeves that can help. If you’re hankering for that “almost live” feeling, there is no better…
Chris Brogan asked a while back how others do their podcasting, so I thought I’d share a few tips. Though it’s not apparent now on this website, I used to do a podcast back in the day called the Financial Aid Podcast, and managed to crank out 937 episodes before moving on to the pure…
