Month: June 2010

  • Do you own your home city?

    Do you own your home city? What do I mean? Let’s say you’re a business. Wherever you’re based, somewhere you are a local business. You might be in Baltimore, Cedar Rapids, Topeka, Portland, San Francisco, Boston, Tokyo, Stockholm, or London. Somewhere, you’re local. Do you own that market? If you’re jetting all over the country/world…

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  • The almost-free ultimate DIY iPad case video review

    Want to see the almost-free ultimate DIY iPad case? Check out my homemade one in a short three minute video: Feel free to copy the idea for your own personal electronics. Did you enjoy this blog post? If so, please subscribe right now! Get this and other great articles from the source at www.ChristopherSPenn.com! Want…

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  • Work-related: SocialSync leaves the nest

    I very rarely write about work-related stuff directly here because I figure you can get it on the company blog if you’re so inclined. That said, this is an announcement that’s been a long time in coming (more than two years!), well before I was even an employee at Blue Sky Factory. Today, we’re all…

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  • iPhone 4 and iOS 4 for the sales and marketing nerd

    A few quick takeaways from the WWDC keynote address, in which Steve Jobs asks you to spend more of your money on Apple products. Image courtesy of Engadget FaceTime video calls: very slick. The stealth winner in this is if you and your customer both have iPhone 4 units. Very few people are capable of…

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  • Optimization demands exploration

    Optimize, optimize, optimize. The creed of the day. Search engine optimization. Email marketing optimization. Social media optimization. With all this optimization, you’d think that organizations would be sales and marketing machines, banging out the profits faster than ever. Strangely, most of the folks promoting their optimization services barely have two nickels to rub together. The…

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  • The light you see

    The light you see Photography’s an interesting art form. At its core, it’s entirely about light. How much light reflected from the world around us dictates what our picture looks like. As a photographer, you have nearly total control over how much light you choose to see, what quality the light is, and what you…

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  • Music to power your workday

    I listen to a ton of music during the workday to help me power through stuff, especially when I need an extra boost of energy, creativity, or motivation. Since a number of people have asked, here are some of the albums I recommend. Most are either in foreign languages or lyric-free, because the language processing…

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  • There is no secret sauce

    There is no secret sauce If there’s one expression I’ve heard over the years that demonstrates an executive’s lack of understanding about how business works, it’s the idea of secret sauce, the concept that your company has some secret methodology or recipe that makes you incredibly successful and powerful. Everyone’s questing for this sauce. What’s…

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