Sneak Peek: Leading Innovation Framework
My newest book, Leading Innovation, debuts on Monday. Here’s a sneak peek about implementing innovation as a framework. Innovation doesn’t happen in a bubble. We need others to embrace it. We need an innovation cookbook, a set of recipes — of tactics — the rest...The Secret SEO Tool of 2016: Machine Learning
Machine learning technology are the secret SEO tools of 2016. As Google and other search engines increasingly incorporate artificial intelligence into their algorithms, SEO practitioners will need to keep pace to rank well. Until now, SEO practitioners have relied on...AI for Marketers Book
In this all-new, completely-rewritten Third Edition of AI for Marketers, learn:
- What AI is and isn't
- 5 practical applications of AI in marketing
- Key questions to ask of any vendor claims about AI
- How to prepare your company and your career for AI
