You Ask, I Answer: Correlation of Visitors and Conversions by Visitor Type?
Andy asks, “I received a request yesterday for a report that “maps the correlation between the % of new and returning visitors onsite and the number of conversions, by day”. My first thought was to go into GA and create a couple of different views showing...You Ask, I Answer: Social Media Metrics in Google Analytics?
Christine asks, “What sort of things should a social media person be mindful of in Google Analytics?” Can’t see anything? Watch it on YouTube here. Listen to the audio here:...You Ask, I Answer: Moving to GA4 Daunting?
Kate asks, “curious how everyone is feeling about the GA deadline to move to GA4? Does it seem like ample time to migrate from Universal…is it at all daunting?” Can’t see anything? Watch it on YouTube here. Listen to the audio here:...You Ask, I Answer: Google Analytics 4 and Events?
Jo asks, “What’s the difference between an event and a conversion event in Google Analytics 4?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: https://traffic.libsyn.com/secure/cspenn/yaia-ga4-events.mp3 Download the...You Ask, I Answer: Google Analytics 4 and LGBTQ+ Demographic Data?
Stasia asks, “In Google Analytics 4, how do you configure demographic data for LGBTQ+ friendly things like non-binary genders?” Can’t see anything? Watch it on YouTube here. Listen to the audio here:...AI for Marketers Book
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