What do you own in AI? I had an interesting chat yesterday with a founder about buy versus build, about cloud-based services versus running local AI. Think of it as the comparison between using Google Docs and Microsoft Word. One runs entirely online and in the cloud, one runs locally as an app on your…
One of the concepts I share in my keynotes and courses is the conduit of authenticity. In an age when you can freely and easily use generative AI to manufacture ANYTHING, people will manufacture anything – including things damaging to you. If your internal processes are glacial – meaning it takes a week for someone…
I don’t do much talk publicly about politics because for the most part, it’s not helpful. Not online, anyway – over a cup of coffee, maybe. But I’ll explain how I think about politics. Electing public officials isn’t a marriage. I’m not looking for the perfect person. Electing public officials is basically hiring a contract…
Summary In today's episode, I celebrate the fiscal new year and share ways to achieve professional renewal. Here's what this means for you. You can leverage new budgets and initiatives to drive business growth with AI. You'll also learn these concepts: how prompt engineering empowers marketers, why generative AI use cases matter, and how bespoke…
It is becoming clear that generative AI exposed to the public must be an adversarial system. From jailbreaks to prompt injection to inherent bias in the models themselves, there is no model on the market today that can be put into customer-facing production, as is, with no supervision. None. Not GPT-5, not Gemini, not WatsonX,…
Whether you want them to or not, whether it’s even right or not, people are asking large language models questions about your business. And you have no visibility into this. “Hey ChatGPT, compare pricing Salesforce, HubSpot, and Zoho CRM for a company of 50 employees and annual revenue of about $50 million per year. Assume…
Your prompts are too short. Whatever you’re prompting generative AI with, chances are, it’s too short. You could be including more detail. More background. More context. More process. One of the things I say in my keynotes is that the more relevant, specific words you use in a prompt, the better on average a generative…
“tell ‘em what you’re going to say, say it, and then tell ‘em what you said.” This old saw from public speaking (which is better than aimless rambling but still not great) CAN be made to work with generative AI – and when you do it, AI works better. But instead of tell ’em what…
OpenAI: “Codex helps you code faster!” Google: “Gemini is the best coding model and Jules helps you code!” Anthropic: “Claude is the smartest coding model!” Do you see the trend? And this isn’t just these companies, everyone touts their models’ ability to code. DeepSeek. Alibaba. Mistral. Cohere. When people talk about jobs AI will take,…
Can you build a three layer cake by starting with the third layer? Can you deploy code before writing it? Can you publish an ugly first draft and get great results? One of the biggest flaws I see in AI implementation today is rushing ahead. Lack of patience. Taking shortcuts. Cutting corners. If your idea…
