Category: Mind Readings

  • Mind Readings: AI Generation Tools Are Like Vodka

    Vodka is a neutral grain spirit that is typically flavorless and odorless. The marketing of vodka is mostly about the bottle and the brand. The contents of the bottle are usually the same from one vodka to another. With the explosion of open source AI generation tools, the contents of the bottle are usually one…

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  • Mind Readings: AI Bill of Rights, Part 5: Human Alternatives, Consideration, and Fallback

    The proposed AI Bill of Rights is a good start, but there is still a long way to go. Machines should not have the presumption of innocence and should be presumed guilty until humans can prove that they are right. Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the…

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  • Mind Readings: AI Bill of Rights, Part 4: Notice and Explanation

    The AI Bill of Rights published by the United States White House proposes that people should have the right to know if an automated system is being used and to understand how and why it contributes to outcomes that impact them. Designers, developers, and deployers of automated systems should provide generally accessible plain language documentation,…

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  • Mind Readings: AI Bill of Rights, Part 3: Data Privacy

    The AI Bill of Rights contains a section on data privacy, which outlines the rights of individuals with regard to their data. This includes the right to know if their data is being used by machines for decisioning, the right to opt out of such use, and the right to access and delete their data.…

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  • Mind Readings: AI Bill of Rights, Part 2: Algorithmic Discrimination Protections

    The White House’s AI Bill of Rights includes algorithmic discrimination protections, which state that automated systems should not contribute to unjustified different treatment of people based on protected characteristics like race, color, ethnicity, sex, gender, religion, age, national origin, disability, veteran status, or genetic information. Some ways to mitigate algorithmic discrimination include ensuring that data…

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  • Mind Readings: AI Bill of Rights, Part 1: Safe and Effective Systems

    The government has proposed an AI Bill of Rights that outlines five fundamental rights that individuals should have when subjected to the outputs of AI systems. The first right is the right to safe and effective systems, which means that individuals should be protected from unsafe or ineffective systems. Automated systems should be developed with…

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  • Mind Readings: Preventing Dunning Kruger Effect

    The Dunning Kruger effect is a cognitive bias whereby people who have relatively low ability or expertise in a particular domain tend to overestimate their knowledge or ability. This can lead to disastrous consequences if left unchecked. One way to reduce the likelihood of this happening is to use the specificity test: when faced with…

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  • Mind Readings: Conference Swag and Competence

    Conference swag should represent your brand in a positive way. Swag that is cheap or poorly made reflects poorly on your company. Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is…

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  • Almost Timely News: MarketingProfs B2B Forum Takeaways (2022-10-16)

    Almost Timely News: MarketingProfs B2B Forum Takeaways (2022-10-16) :: View in Browser 👉 Get your copy of Members Only, my new free study on private social media communities » Watch This Newsletter On YouTube 📺 Click here for the video 📺 version of this newsletter on YouTube » Click here for an MP3 audio 🎧…

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  • Mind Readings: Work With Your Clients, PR Folks

    PR firms and clients need to better communicate in order to avoid pitching people who are already known to the client. If a pitch is getting pushback from internal stakeholders, it’s a sign that the pitch is bad and needs to be fixed. Can’t see anything? Watch it on YouTube here. Listen to the audio…

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