Summary In today's episode, I show how AI agents like Claude CoWork can hunt for hidden jobs that never appear on saturated job boards. Here's what this means for you. You can transform a repetitive manual search into a scalable automated process that uncovers opportunities through regional labor data and direct company outreach. You'll also…
Katie’s on vacation so I’m borrowing the ranty pants. I’ll give them back when she’s back from PTO. Earlier today, Pam Didner, Taylor Logue & Iva Ignjatovic produced a nice writeup of AI speakers, and in the post is this paragraph next to my entry (thank you!): “Pam’s take: Chris pairs well with a strategy…
Summary In today's episode, I explain why AI interview practice platforms create false confidence and how you can build tougher preparation using your own prompts. Here's what this means for you. You gain a framework for turning any AI model into four hostile hiring manager archetypes so real interviews stop catching you off guard. You'll…
Accessible = AI ready. A gentle reminder that if you create things that are WCAG 2.1 ready (web content accessibility guidelines), you are implicitly creating them to be AI-ready for agents, because AI agents use the same selectors (e.g. Playwright, browser automation) that assistive technology uses. For example, ARIA HTML labels? Perfect fodder for browser…
_Almost Timely News: 🗞️ How AI Detection Works (2026-06-07) :: View in Browser_ The Big Plug 👉 My new course, GEO 201 on competitive GEO measurement, is now for sale. Content Authenticity Statement 99% of this week’s newsletter content was generated by me, the human. You will see a small piece by Google Gemini in…
Summary In today's episode, I tackle whether ChatGPT can really help you optimize your resume for applicant tracking systems and what actually makes those systems work. Here's what this means for you. You gain a clear strategy for tailoring your CV to the specific data pipelines of the ATS software employers use. You'll also learn…
Summary In today's episode, I walk through Paperclip AI, the agentic control plane software, and demonstrate how it functions as a Jira-style project management system for autonomous AI agents. Here's what this means for you. You discover why thorough prompt planning up front saves massive token costs and produces far better results than launching tasks…
Here’s the irrefutable gold standard for measuring AI Visibility/GEO/whatever: ASK PEOPLE HOW THEY HEARD OF YOU. Marketers have spent the last 20 years becoming increasingly allergic to talking to real customers, probably because at many companies, if they did, they’d get an earful. So we’ve tried our hardest not to ever talk to real people.…
Summary In today's episode, I walk through how to automate resume and cover letter tailoring using Claude Desktop with Minimax as a third-party inference provider, so you can apply to jobs without burning out. Here's what this means for you. You can stand up an AI agent workflow that customizes each application to a specific…
