Month: January 2026

  • How AI Is Replacing Template-Based Creators – And Why Your Job Might Be Next

    “If you do it with a template today, a machine does it without you tomorrow.” This was the warning I urged in my very first AI talk on stage at Social Media Marketing World in 2016, 9 years ago. Earlier today, Ruby King and I were discussing that Spotify’s charts are littered with AI-created music,…

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  • Mind Readings: Focus On Differences In AI Prompts

    Summary In today's episode, I discuss a recent paper that challenges how we approach in-context learning and prompt engineering. Here's what this means for you. You will improve your AI interactions by focusing only on unique task elements instead of redefining known concepts. You'll also learn these concepts: how to avoid over-engineering prompts, why focusing…

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  • Almost Timely News: 🗞️ Demonstrating the Art of the Possible in AI (2026-01-18)

    _Almost Timely News: 🗞️ Demonstrating the Art of the Possible in AI (2026-01-18) :: View in Browser_ The Big Plug 🚨 Take this one question survey to tell me and the Trust Insights team what webinar/training content you’d like us to make this year! Content Authenticity Statement 100% of this week’s newsletter content was originated…

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  • OpenAI’s GPT-5 Reveals a Shocking Truth: AI Models Have Hit Their Performance Limit

    My first read of the GPT-5 model card shows something that the technical folks have long suspected: We are hitting a substantial wall of diminishing returns on single dense models. GPT-5 is not a single model. Rather, it is a router with submodels underneath it. The router sends queries where they need to go based…

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  • So What? How to Analyze Survey Data with Generative AI

    Summary In today's episode, I walk through how to analyze freeform survey data with generative AI using both low-tech spreadsheet solutions and high-tech coding tools. Here's what this means for you. You'll see how unstructured responses can become a content calendar, a strategic plan, and even a sales pipeline without forcing respondents into outdated drop-down…

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  • How AI Will Change Everything in 2026: The Research Breaking Through Now

    My inbox is filled with “What will happen in AI in 2026?” There’s a simple answer to that, at least on the technology front. What’s happening in labs now happens in the mainstream in 2026. If you’re not paying attention to the labs, you’ll be blindsided by what happens in the real world. I’ll give…

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  • You Ask, I Answer: Consistent AI Image Generation?

    Summary In today's episode, I explain why text prompts often fail to produce consistent AI images and how you can overcome this limitation. Here's what this means for you. You can achieve much higher visual stability across multiple generations by changing your approach to prompting. You'll also learn these concepts: why language remains too imprecise…

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  • TIAA Promo 2026

    Summary In today's episode, I introduce an upcoming AI workshop that targets tourism and destination marketing professionals. Here's what this means for you. You gain access to a professional toolkit that enables you to compete on a global scale with minimal resources. You'll also learn these concepts: how to apply the seven primary generative AI…

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  • AI Podcasts Are Dead: How I Spent 3 Hours Listening to Custom Content Built Just for Me

    I listened to no podcasts today on my drive. You’re probably like, “And?” Normally when I do long distance drives, I catch up on podcasts. Today, I didn’t. Today, I listened to the NotebookLM summaries of papers I needed to catch up on, advanced AI papers from NeurIPS that I didn’t understand well. Over the…

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  • You Ask, I Answer: Prompts For Complex Tasks?

    Summary In today's episode, I explain how to craft effective prompts for complex tasks by using task decomposition. Here's what this means for you. You gain the ability to move beyond generic AI responses to produce unique, repeatable, and high-quality results. You'll also learn these concepts: how task decomposition prevents model confusion, why specific cognitive…

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